|Description||Media Business Intelligence|
|Seed, 2007 |
mReplay (short for media replay) offers both traditional and social media monitoring and analytics products that empower corporations, marketers, public relations agencies and advertisers the intelligence and insight needed to make smarter business and strategic decisions.
mReplay brings business intelligence to traditional and social media, offering real-time, unlimited access to everything mentioned in traditional (TV, newspapers), and social media conversations (Facebook, Twitter, forums, blogs, etc.), providing insights in how a product or brand is being organically mentioned on TV, or how “buzz” is spreading and why. mReplay also provides information about people on the social web, on behalf of businesses and consumers, their influence, and their expertise.
Through the use of modern media capture techniques, contextual text analytics and data mining technology, mReplay has has processed over 10 million unique searches for businesses and consumers.
|Tags||influencer-identification, peer-influence, user-engagement, social-profiles, engagement-platform|
mReplay SocialCatalyst leverages the massive business intelligence of mReplay Livedash, in order to identify, engage, and activate influencers, providing more effective advertising.
Designed in response to recent trends of peer influence, the SocialCatalyst platform provides clients the ability to identify and activate mass influencers (those who report first) and mass mavens (those who like to share) in a highly scalable and automated method. By measuring usersâ€™ information velocity (how fast are their shared links amplified), their potential reach, and historical credibility, SocialCatalyst offers in-depth influencer profiles and scores on all the large social networks, including Facebook, Twitter, Digg, MySpace, LinkedIn, Foursquare, and many more.
mReplay Broadcast enables you to broadcast anything you want to as many viewers as you want.
mReplay Broadcast integrates with Skype, MSN Messenger, Justin.tv, Ustream.tv… any software or website that utilities your webcam, and allows you to share your screen, stream video, or even your video game with any audience you want. You can even broadcast your video, desktop, or video game to mobile phones. Streaming video: share your Slingbox, Hava, Sony LocationFree stream, Windows Media Player, iTunes… any video source you want. Works with all versions of Slingplayer, Hava TV Player, and all version of Sony LocationFree software. Desktop sharing: share or capture a video of your desktop or window for troubleshooting, demos, or forum sharing.