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General Information

Websiteapptap.com
Twitter@apptap
CategoryMobile/Wireless
Emailinfo@apptap.com
Employees
Founded2008
DescriptionApp Discovery and Advertising Network

Offices

Headquarters
1801 Old Reston Avenue
Suite 300
Reston, VA, 20190
USA

People

CEO
Board Member
Board Member
Director

Funding

TOTAL $4M
FUNDING TOTAL $4M
Venture Round, 1/12
Syncom Venture Partners
New Atlantic Ventures
$4M

Tags

AppTap

AppTap is the leading provider of mobile app discovery and advertising solutions for web publishers, mobile operators, and app developers.

The company’s recommendations service delivers over 150 million monthly app recommendations across leading web publishers and carriers, including USA TODAY, AOL, Cult of Mac, Sprint, Rogers and Airtel.

The company provides app developers with app sponsorship programs to promote their apps across AppTap’s growing network of global partners reaching millions of consumers.

AppTap’s app discovery platform combines app search, contextual recommendations, personalized and crowd-sourced recommendations, expert reviews, and social discovery (what apps my friends like or dislike). Web publishers and carriers integrate AppTap into their sites, boosting user engagement with a targeted, social app discovery experience.

App developers work with AppTap to promote their apps across the AppTap Network of sites, helping their apps rise above the clutter of the app stores. AppTap provides app developers with a unique opportunity to reach a large audience of millions of app consumers across a network of established media and carrier sites.

Recent Milestones

  • Dollar
    AppTap received $4M in Venture Round funding. (1/12/12)
    Posted 1/12/12 at 6:52pm via techcrunch.com
  • Check
    AppTap — AppTap doubled the usage of its app discovery and search platform, adding several new partners to its growing network of sites. (11/18/10)
    Posted 11/18/10 at 9:02am via prnewswire.com
  • Check
    AppTap added Matt Callaway as CEO. (11/1/10)
    Posted 5/16/11 at 9:25am
  • Check
    AppTap — AppTap introduces a self-service app search and social discovery platform, enabling web publishers to add a full-featured app search and social discovery experience to their site quickly and easily. (10/28/10)
    Posted 11/18/10 at 8:57am via prnewswire.com
  • Check
    AppTap added Todd Hixon as Director.
    Posted 11/28/11 at 2:34pm
  • Check
    AppTap added John Backus as Board Member.
    Posted 12/5/11 at 12:36pm
  • Check
    AppTap added Roy Kosuge as Board Member.
    Posted 1/12/12 at 6:58am

Videos

Screenshots

AppTap screenshot
Above: AppTap Overview
Uploaded: 5/23/11
AppTap screenshot
Above: AppTap for App Developers
Uploaded: 5/23/11
AppTap screenshot
Above: AppTap for Web Publishers
Uploaded: 5/23/11

Products

App Tap - App Search and Recommendations Platform

Add some content to this product

Sources

  1. Mobile App Search And Recommendations Startup AppTap Raises $4 Million (techcrunch.com) [edit]
  2. App Tap Launches Mobile App Search and Social Recommendations Platform for Web Publishers (prnewswire.com) [edit]
    App Tap Doubles Use of Its App Search and Social Recommendations Platform, Signs New Partners (prnewswire.com) [edit]
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Last Edited 2/24/12

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