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General Information

Websitempire.com
Blogblogs.mpire.com
CategoryeCommerce
Phone(206) 706-5588
Email
Employees
Founded2005
DescriptionAdvertising Quality and Optimization

Offices

Seattle, USA
1725 Westlake Avenue N.
Suite 203
Seattle, WA, 98109
USA

People

Co-founder, CTO
Chief Revenue Officer

Former People

Chairman, CEO
Director Marketing & Social Media
CEO & President
Director of Marketing

Funding

Total$19.8M
Series A, 2/07
Ignition Partners
$9.8M
Series B, 6/08
Draper Fisher Jurvetson
Ignition Partners
$10M

Competitors

Tags

online-advertising, ad-verification, traffic-quality

Mpire

Mpire is the market-leading advertising optimization technology company that is evolving traditional online advertising into a more relevant and engaging medium for publishers and advertisers. Backed by Draper Fisher Jurvetson and Ignition Partners, Mpire is based in Seattle, Washington.

For publishers and advertisers, Mpire offers an ad network focused on safe, clean ads and congent, which serves 2 billion monthly ad impressions. Mpire’s proprietary performance-driven ad technology called YieldSense™ makes over 17,000 optimization decisions per second, resulting in an average eCPM increase of 50-60 percent for publishers.

For advertisers, patent-pending AdXpose™ is optimization technology that gives brand marketers and agencies unprecedented transparency and maximized ROI from their ad campaigns across the entire Web, including third-parties channels such as exchanges, ad networks and direct publishers.

Milestones

  • Dollar
    Mpire received $10M in Series B funding. (6/11/08)
    Posted 6/11/08 at 8:02pm
  • Dollar
    Mpire received $9.8M in Series A funding. (2/07)
    Posted 4/15/08 at 8:23am
  • Check
    Mpire added Dean Jutilla as Director Marketing & Social Media.
    Posted 4/14/08 at 8:38am
  • Check
    Mpire added Matt Hulett as CEO & President.
    Posted 8/13/08 at 9:31am
  • Check
    Mpire added Greg Harrison as Co-founder, CTO.
    Posted 4/14/08 at 8:38am
  • Check
    Mpire added Matt Hulett as Chairman, CEO.
    Posted 4/14/08 at 8:38am
  • Check
    Mpire added Dean Jutilla as Director of Marketing.
    Posted 8/13/08 at 9:40am
  • Check
    Mpire added Kirby Winfield as Chief Revenue Officer.
    Posted 11/3/08 at 1:42pm

Videos

Screenshots

Products

AdXpose

Add some content to this product

Mpire Corporation

Websitempire.com
StageLive
Launch Date2005

Mpire Corporation is the market-leading advertising optimization technology company and maker of AdXpose. Founded in 2005, Mpire is backed by Draper Fisher Jurvetson and Ignition Partners, and based in Seattle, Washington.

Videos

Above:

Mpire on VatorTV

Traffic Analytics

Quantcast

Livegraph

Compete

Mpire

Sources

  1. Citation Needed [add]
  2. Widgetbucks Pockets $10 Million in Series B Funding (techcrunch.com) [edit]
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Last Edited 11/19/09

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