|Description||Mobile Advertising and Marketing|
mobiSolv focuses on mobile advertising and marketing using mobile web. In the process, we create a synchronized ecosystem to integrate advertisers and publishers offering solutions for exploring, marketing and monetizing through the WAP/Mobile portals. Our vision is to achieve precise targeting while simplifying mobile advertising for advertisers and publishers.
The buyers or cash providers are the advertisers like brands, advertising agencies, media buyers, institutions, WAP/Mobile portals etc. who have chosen mobile as a medium in their marketing mix. There are very standardized models for selling of inventory. These are impression based CPM, click based CPC or acquisition based CPL. All of these models are supported by myAdz.in, which is the platform provided by mobiSolv to integrate the advertisers and publishers. The customers choose us not only because of our demonstrated precise customized targeting but also due to the reach myAdz has with its geographically diverse publishing partners who provide the inventory. myAdz could be used for branding, lead generation, promotions like mobile coupons, surveys through mobiles, etc. myAdz has some very innovative features which provides an edge in the marketplace and we have been pioneers in visioning and incorporating those innovative solutions to give our customers the best value for their money.