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Millennial Media

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Millennial Media is the leading independent mobile advertising and data company. Millennial Media commands an impressive share of the mobile display advertising market. The company’s technology, tools and services also power some of the largest companies in the media business today. Millennial Media is committed to growing the mobile advertising marketplace by becoming the preferred partner to advertisers seeking to reach mobile consumers, application and media developers seeking to maximize ad revenue, and mobile operators seeking to further monetize their networks.

In February 2010, Millennial Media announced that it acquired TapMetrics, a San Francisco-based mobile analytics firm, focused on application usage and behavior. TapMetrics’ software suite provides detailed analytics to enable developers to better manage their application sales and revenue.

Since adding $27.5M to its strong cash position in January 2011 (bringing total equity funding to $65M), Millennial Media has expanded its offerings to key customer segments, to include OEM and platform partnerships that seek to access its strong base of developers and publishers.

For more information, please visit http://www.millennialmedia.com, join our Facebook community, or follow us on Twitter @millennialmedia.

Milestones

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• 
  Millennial Media added Lichi Wu as Head of Publisher Services, SEA. (1/1/12)
  Posted 2/8/12 at 6:26pm
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  Millennial Media added Matt Gillis as Senior Vice President, Global Monetization Solutions. (8/1/11)
  Posted 1/4/12 at 6:14am
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  Millennial Media added Hemang Gadhia as Senior Vice President, Audience Intelligence.
  Posted 6/16/11 at 11:04pm
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  Millennial Media added Jamie Fellows as Senior Vice President, Product.
  Posted 5/23/11 at 7:55am
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  Millennial Media added Ho Shin as General Counsel & Chief Privacy Officer.
  Posted 5/23/11 at 7:55am
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  Millennial Media added Christopher Brown as Sr. Engineer. (2/22/10)
  Posted 4/14/11 at 6:52am
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  Millennial Media added Gavin Stirrat as Managing Director, EMEA. (4/1/10)
  Posted 1/5/11 at 10:26am
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  Millennial Media added Eric Hastings as senior vice president of engineering. (9/21/10)
  Posted 12/25/10 at 7:07am
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  Millennial Media added Matt Gillis as Senior Vice-President, Global Monetization Solutions. (8/1/11)
  Posted 8/28/10 at 4:46pm
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  Millennial Media added Michael Avon as Executive VP & CFO.
  Posted 4/5/10 at 8:59am
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  Millennial Media added Michael Avon as Board.
  Posted 4/5/10 at 8:57am
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  Millennial Media added Carl Wartzack as Senior VP Networks.
  Posted 4/5/10 at 8:52am
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  Millennial Media added Jeff Tennery as Senior VP of Publisher Services.
  Posted 4/5/10 at 8:52am
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  Millennial Media added Marcus Startzel as Senior VP of Sales.
  Posted 4/5/10 at 8:52am
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  Millennial Media added Erin (Mack) McKelvey as Senior VP of Marketing.
  Posted 4/5/10 at 8:52am
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  Millennial Media added Michael Avon as Executive VP & CFO.
  Posted 4/5/10 at 8:52am

Videos

Screenshots

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Above: Millennial Media Homepage
Uploaded: 3/30/10

Sources

1. Millennial Media Acquires Mobile Data Startup Condaptive (techcrunch.com) [edit]
2. Mobile ad network Millennial Media acquires analytics firm TapMetrics (deals.venturebeat.com) [edit]
3. MobiAD (mobiadnews.com) [edit]
4. Millennial Media (millennialmedia.com) [edit]
5. paidContent (paidcontent.org) [edit]
6. Mobile Ad Network Millennial Media Raises $27.5 Million; Tripled Revenue In 2010 (techcrunch.com) [edit]
7. Millennial Media files for a $75 million IPO (renaissancecapital.com) [edit]