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General Information

Websitemediastay.com
Twitter@mediastayfr
CategoryGames/Entertainment
Phone1 (415) 983-0346
Employees
Founded2000

Offices

MEDIASTAY SAS
45 rue Jean Jaures
Levallois Perret, 92300, FRA
MEDIASTAY NORTH AMERICA
350 Sansome Street
San Francisco, CA, 94104
USA

People

CEO
COO
COO
Chief Financial Officer
Chief Technology Officer

Acquisitions

Yacado, 3/2010
LuckySurf, 6/2008

Investments

Staaff 6/2008

Funding

TOTAL $21.5M
FUNDING TOTAL $21.5M
Seed, 1/2000
Series A, 4/2007
Series B, 4/2011
Iris Capital
IDInvest Partners
$21.5M

Tags

Mediastay

Founded in 2000 by three young French entrepreneurs, Mediastay is one of the main European and US experts in lead generation and monetization in the gaming sector. Mediastay has developed its in-house advertisement tools, of which the offer-based payment solution OfferMatch, to monetize its proprietary online games as well as third party websites and Facebook applications. Mediastay also runs Games Passport, a distribution and game monetization platform and a major partner for some of the top international game developers (Alawar, Playrix…) and medias (Endemol, M6…), gathering more than 25 millions players in 14 countries, with 7 million unique visitors per month (source Nielsen). In January 2011 the company became the first French company to be licensed by Facebook and since then has developed the application Credits Booster for wining free Facebook credits.

Sales in 2011 reached more than 25 million dollars (19 million euros). The company has over 90 employees based in Paris, Lyon, Brussels, San Francisco and Sao Paolo. In April 2011, Mediastay secured a 20 million dollars funding (15 million euros).

Recent Milestones

Videos

Screenshots

Mediastay screenshot
Above: Mediastay Homepage
Uploaded: 3/17/12

Products

Games Passport

Websitegamespassport.com

Games Passport is a network of casual game websites based on a simple concept: one game – one website. It is a prime platform for game developers and publishers seeking a new distribution channel and revenue stream. When connecting your games to the platform, you get instant access to a network of more than 25 million players, supported by loyalty and reward programs as well as monetization tools.

Games Passport is run by Mediastay, a performance marketing company which objective is to help game developers acquire and monetize traffic. Through Games Passport, Mediastay sources traffic to these games, handles user acquisition (end user registration and activation) and manages their monetization.

Mediastay screenshot
Above: Games Passport Homepage
Uploaded: 3/15/12
Mediastay screenshot
Above: Developers Center
Uploaded: 3/15/12

Videos

Above:

Games Passport : The Win Win Ecosystem for gamers, developers and advertisers

OfferMatch

OfferMatch is the first French offer-based payment solution, also available in Europe and in the US.

OfferMatch is a new and innovating payment method through which a user, who is about to make a purchase, will be offered the possibility to get the product, service or virtual currency for free, simply by selecting and filling out an advertising offer.

It is an excellent tool for advertisers looking to optimize their advertising campaigns and to recruit new clients and a new monetization tool which brings additional revenue to the publishers.

Mediastay screenshot
Above: OfferMatch Homepage
Uploaded: 4/13/11

Traffic Analytics

Compete

Mediastay

Sources

  1. Mediastay acquires Yacado.com (fr) (clubic.com) [edit]
  2. Mediastay-Kingoloto Crosses the Atlantic and Acquires Luckysurf (prnewswire.co.uk) [edit]
  3. EDGAR [edit]
  4. Citation Needed [add]
  5. Turenne Capital Partenaires SA acquires a minority stake in Mediastay SAS (alacrastore.com) [edit]
  6. Cha-Ching: MediaStay’s Game Monetization Solutions Snag $21.5 Million (techcrunch.com) [edit]
  7. Mediastay Becomes the First French Advertising Company to be Accredited by Facebook. (mediastay.com) [edit]
    Mediastay launches OfferMatch, its own offer based payment solution. (mediastay.com) [edit]
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Last Edited 9/21/13

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