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General Information

Websitemaxymiser.com
Blogmaxymiser.blogspo...
Twitter@maxymiser
CategorySoftware
Phone+1 212 419 0394
Email
Employees100
Founded9/06
DescriptionMultivariate Testing and Personalization

Offices

New York, USA
22 Cortlandt St, FL 16
New York, NY, 10007
USA

People

Founder and President
CEO

Funding

Total£14M
Series A, 1/09
Pentech Ventures
Scottish Enterprise, Investment Arm
£2M
Series B, 1/12
Investor Growth Capital
$12M

Competitors

Tags

Maxymiser

Maxymiser is the global expert in multivariate testing, personalization and optimization solutions. Brands such as Finish Line, Hertz, Teleflora and Time Warner Cable use Maxymiser to drive the most effective online customer experiences which increase conversion rates, revenue and consumer loyalty. Maxymiser combines online testing and automated personalization into a single platform that empowers marketers to launch comprehensive optimization campaigns on-the-fly without the need for IT resources. This patented OneTouch Network connects once to your website, mobile sites, or mobile apps to leverage all Maxymiser solutions and existing data sources to drive highly personalized experiences for every individual. Founded in 2006, Maxymiser is a rapidly expanding, private company with offices in New York, London, San Francisco, Edinburgh and Dusseldorf, as well as a global network of marketing and technology partners. The company’s conversion management solutions and reporting infrastructure are recognized by leading industry analysts as best-in-class.

Milestones

  • Check
    Maxymiser added Tim Brown as CEO.
    Posted 1/4/12 at 12:47pm
  • Check
    Maxymiser added Mark Simpson as Founder and President. (10/1/06)
    Posted 6/29/10 at 5:18am
  • Dollar
    Maxymiser received $12M in Series B funding. (1/5/12)
    Posted 1/5/12 at 7:16am via techcrunch.com
  • Dollar
    Maxymiser received $2.78M (£2M) in Series A funding. (1/20/09)
    Posted 6/29/09 at 9:14pm via maxymiser.com
  • Check
    Maxymiser — Maxymiser Wins 2011 Retail Systems ‘Online Technology Vendor of the Year’ Award The Retail Systems Awards, which have been running for six years, celebrate excellence and innovation in information technology for the retail industry. The Retail Systems (11/9/11)
    Posted 1/4/12 at 7:13pm via maxymiser.com
  • Check
    Maxymiser — Major Gaming Site PKR Adopts Maxymiser Multivariate Testing (5/27/10)
    Posted 6/29/10 at 5:11am via maxymiser.com
  • Check
    Maxymiser — ASDA (part of Wal-Mart) Achieves 19% Bounce Rate Reduction Using Maxymiser (11/23/09)
    Posted 2/4/10 at 10:06am via maxymiser.com
  • Check
    Maxymiser — Maxymiser solution enables UK bookseller to drive additional revenue as focus moves from customer acquisition to conversion management. (2/3/10)
    Posted 2/4/10 at 10:06am via maxymiser.com
  • Check
    Maxymiser — Tim Brown, ex CEO of behavioural targeting specialist Touch Clarity, joins Maxymiser to further develop rapidly expanding conversion management software business (5/26/09)
    Posted 2/4/10 at 10:06am via maxymiser.com

Videos

Screenshots

Maxymiser screenshot
Above: Maxymiser
Uploaded: 6/30/09

Products

MaxTEST

Add some content to this product

Sources

  1. MAXYMISER SECURES £2m OF INVESTMENT FUNDING (maxymiser.com) [edit]
  2. Maxymiser Raises $12 M For Its Website Testing & Optimization Solution (techcrunch.com) [edit]
  3. Tim Brown, former Touch Clarity CEO, appointed CEO of Maxymiser (maxymiser.com) [edit]
  4. Waterstone’s Signs Contract with Maxymiser to Convert Web Traffic into Sales (maxymiser.com) [edit]
  5. ASDA Wal-Mart Achieves 19% Bounce Rate Reduction Using Maxymiser (maxymiser.com) [edit]
  6. PKR Partners with Maxymiser to Take the Gamble out of its Website (maxymiser.com) [edit]
  7. Maxymiser Wins 2011 Retail Systems ‘Online Technology Vendor of the Year’ Award (maxymiser.com) [edit]
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Last Edited 1/5/12

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