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Acquired byMicrosoft
Price$200M
Date5/06

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Websitemassiveincorporat...
CategorySoftware
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VP of Global Sales
VP of Technology
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Massive

Massive has developed a leading video game network for in-game advertising. The company was acquired by Microsoft in May 2006.

Milestones

  • Acquired by Microsoft for $200M. (5/06)
    Posted 5/22/08 at 2:37pm
  • Received $10M in Series C funding. (1/19/05)
    Posted 10/19/09 at 1:02pm
  • Eric Bassman, Global Director Business Development added.
    Posted 5/22/08 at 2:40pm
  • Claudia Batten, VP of Client Relations added.
    Posted 5/22/08 at 2:40pm
  • Alison Lange Engel, Marketing Director added.
    Posted 5/22/08 at 2:40pm
  • David Sturman, VP of Technology added.
    Posted 5/22/08 at 2:40pm
  • Jay Sampson, VP of Global Sales added.
    Posted 5/22/08 at 2:40pm
  • Cory Van Arsdale, CEO added.
    Posted 5/22/08 at 2:40pm
  • Paula Cueno, Director of Product Placement added.
    Posted 5/22/08 at 2:40pm
  • Derrick Horner, EVP, General Counsel added.
    Posted 4/17/09 at 6:00pm

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Massiveincorporated

Sources

  1. Microsoft bought in-game ads pioneer Massive for over $200 million in May 2006. (blog.quintura.com) [edit]
  2. MASSIVE LANDS $10 MILLION IN NEW FUNDING TO CEMENT LEADERSHIP POSITION IN VIDEO GAME ADVERTISING MARKET (massiveincorporated.com) [edit]

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