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General Information

WebsitemagnetU.com
Twitter@magnetU
CategoryConsumer Electronics/Devices
Emailpress@magnetU.com
Employees10
Founded12/09
DescriptionWear your social desires

Offices

HQ
66 Har Tavor st.
Kfar Sava, ISR

People

Founder/CEO
VP, Engineering/Co-founder
Board of Directors
Board of Directors
R&D Software Manager

Funding

TOTAL $180k
FUNDING TOTAL $180k
Angel, 1/10
$150k
Grant, 1/10
$30k

Tags

magnetU

It was only a matter of time before social desires became wearable.

magnetU creates dynamic social proximity networks called “pass-it-on”, and let people raise their popularity with people they like in the real-world through a new social matches concept that magnetize people with matched social desires.

magnetU is a mobile application and a “fashion” accessory social device platform (very light, key chain size) that let people “wear” their social desires as a six sense and creates dynamic social proximity networks in the real world, while solving privacy, location coverage and power consumption issues (patent-pending).

From socializing and dating, to pursuing hobbies, making sales or exchanging business cards – you can “put on” different social desires whenever the mood takes you.

magnetU then goes to automatically compare user’s social desires in the dynamic environment of people around us, with people in the same place to potentially hundreds of meters away, treating our social desires as a sixth sense. When someone with matched social desires is now within your magnetU network, you will get into the fun part of raising your popularity in the real world: magnetU was created with dozens of social match messages categorized as Red-Hot, Hot and Attractive sent to your mobile phone right there on the spot. All this takes place without having users to do a thing – just “Set it and forget it!”

Bringing Facebook, Twitter and other (including Foursquare) to life inside dynamic social proximity “street networks”, you can also wear your Facebook, Twitter profiles (and others) when you’re out and about. Take it out on campus, to clubs, bars, festivals - everywhere and magnetU will work for you to raise your popularity with people you like, anywhere you wish.

Combining 802.15.4 broadcast technology and its dynamic social proximity algorithms to create dynamic broadcasted-based social proximity networks, proximity touch technology and Bluetooth to communicate with the user mobile phone, the magnetU wearable social device works in conjunction with over 75% of available mobile phones (smart and features phones).

magnetU includes a proximity touch technology that exchange information between two or more magnetU devices that make a cheers gesture (just as clinking together two drinks), enabling to add each other as Facebook friends, Twitter followers, exchange business details, and other apps.

The magnetU pass-it-on dynamic social proximity networks are created by people themselves, as they walk or visit places – INDOORS as well as outdoors, without knowing users’ location (it’s not GPS-based). The real-world is a dynamic place; some people stay put, while others move around, passing between one ‘network’ area and another. magnetU connects all these small networks into one huge social proximity network because people in the network can act as ‘carriers’ or ‘routers’ of other users.

magnetU is also about opening its social proximity network accessory to developers and allow the creation of further applications and games in its dynamic social proximity networks. Developers can create a simple HTML form which turns into an application running on the magnetU device, resulting with application development to take only a few days.

magnetU works with sales reps in more than 15 countries to promote its products through retail, mobile operators and brands. Enabling proximity coupons, merchants can send coupons to interested users in proximity based on user’s gender, age and social desires.

Recent Milestones

  • Check
    magnetU added Yaron Danieli as Board of Directors. (5/1/11)
    Posted 8/22/11 at 4:31am
  • Dollar
    magnetU received $150k in Angel funding. (1/1/10)
    Posted 8/22/11 at 4:31am
  • Dollar
    magnetU received $30k in Grant funding. (1/1/10)
    Posted 8/22/11 at 4:31am
  • Check
    magnetU added Hagit Gideoni as R&D Software Manager. (12/1/09)
    Posted 8/22/11 at 4:31am
  • Check
    magnetU added Michael Borer as Board of Directors. (12/1/09)
    Posted 8/22/11 at 4:31am
  • Check
    magnetU added Pinchas Ziv as VP, Engineering/Co-founder. (12/1/09)
    Posted 8/22/11 at 4:31am
  • Check
    magnetU added Yaron Moradi as Founder/CEO.
    Posted 8/27/11 at 7:09pm

Videos

Above:

Wear your magnetU and raise your popularity in the real world!

Added: 9/4/11
http://youtu.be/KApAn1z7qKw
Above:

Wear your magnetU and raise your popularity in the real world!

Added: 9/4/11
http://youtu.be/KApAn1z7qKw
Above:

Wear your magnetU and raise your popularity in the real world!

Added: 9/4/11

Screenshots

magnetU screenshot
Above: magnetU product and packaging
Uploaded: 8/28/11
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magnetU screenshot magnetU screenshot magnetU screenshot
magnetU screenshot magnetU screenshot magnetU screenshot
magnetU screenshot

Sources

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Last Edited 9/3/11

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