LovingEco is a member-only flash sales site that offers eco-friendly products at exclusive price points (up to 70% off retail), without compromising style. LovingEco is an advocate of â€˜style for changeâ€™; an opportunity for people to make smarter choices about the products they purchase so that together, we can create a more environmentally and socially conscious planet. Through a series of limited-time and brand-specific sale events, subscribing consumers are given the opportunity to access and shop for eco-friendly, fair trade and natural products at a discount in fashion and accessories, beauty and products for moms, babies and kids. Each sale features the best â€˜naturalâ€™ brands, which are hand-selected and available on a first-come, first-serve basis. Additionally, 3% of net proceeds from each purchase is donated to the current â€˜tastemaker charityâ€™ to help support a social or environmental cause.
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JP Selects Acquires The Gilt For Eco-Friendly Fashion, LovingEco For $1M (techcrunch.com)