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General Information

Websitelocata.com
CategoryOther
Phone+61-2-6126-5700
Emailenquiry@locatacor...
Employees37
Founded3/1997
DescriptionTerrestrial GPS

Offices

Australian Office
111 Canberra Avenue
Australian Capital Territory,
Griffith, 2603, AUS
US Office
3651 Lindell Road
Las Vegas, NV, 89103
USA

People

Founder, Chairman & CEO
Founder, Inventor, Director of Innovation
Board of Directors
Board of Directors
Director of Navigation
General Manager
Manager, Hardware
Manager, Software
Manager, Product Development

Funding

TOTAL $22.5M
FUNDING TOTAL $22.5M
Seed, 3/2005
Epicorp Seed Fund
$500k
Series A, 11/2008
Khaleeji Commercial Bank
$22M

Tags

Locata Corporation

Locata Corporation has invented ground-breaking new positioning technology.

Locata can fully replicate GPS in any size “local” area – inside a warehouse, around an airport, across a campus, over an entire city – without needing satellites or the massively complex infrastructure required by nations to put systems in space.
This is being hailed as a game-changing breakthrough and Locata is the only technology on earth that can do it.

Since emerging from stealth-mode development in late 2011, Locata has proven the technology can deliver superbly accurate, reliable positioning in myriad environments where GPS is either flaky or completely unavailable for modern apps.

Locata calls this “Your Own GPS”.

A network of terrestrially-based LocataLite beacons transmits proprietary signals which autonomously create a positioning network called a LocataNet. This network can operate in tight combination with GPS or be totally independent of GPS, but critically – the position information generated by a Locata receiver is exactly the same as that provided by a GPS receiver. In other words – Locata’s local network delivers everything that GPS does, except the “G”. This allows a LocataNet to powerfully augment – or completely replace – GPS in any given local area.

Early adopters are the most demanding, exacting and professional users in the military, mining, construction and aviation markets. In late 2013 Locata raised the positioning bar even higher by announcing a breakthrough cm-level indoor positioning system based upon a new antenna technology called VRay. This new system is already providing cm-level positioning to machine and forklift automation applications inside warehouses, and for industrial machines in extremely difficult positioning environments.

Locata technology was first publicly unveiled in Portland in 2011 at the International Institute of Navigation Conference, after 16 years of stealth development.

Initially, Locata’s inventions were almost universally dismissed by the industry as “impossible” – it seemed totally preposterous that a small private company would dare claim the ability to replicate a system which had required the development muscle of the US military, and which had cost the US taxpayer over $40 billion to put in place.

However skepticism evaporated dramatically in mid-2012 when the US Air Force – the inventors of GPS – published a seminal technical article in a leading industry magazine CrunchBase. The extensive article publicly detailed for the first time that Locata had been used by the USAF to replace GPS across a large area of the famed White Sands Missile Range when GPS is being deliberately jammed. Apart from documenting ground-breaking developments which gave this new Locata technology irrefutable validation, the USAF article concluded, quote: “Locata… is the key component for the realization of the USAF’s next-generation Ultra High Accuracy Reference System performance in a GPS-denied environment. This system…. will become the new “gold standard truth system” for the increasingly demanding test and evaluation of future navigation systems for the U.S. Department of Defense

Subsequently, in Dec 2012, Locata was awarded a sole-source contract by the USAF to deploy a vast operational LocataNet system which will cover over 2,500 sq. miles (6,500 sq. km) of the White Sands Missile Range. This network will provide cm-level (inch-level) positioning for aircraft when GPS is completely jammed. The system is currently under construction and is expected to “go live” in Q2/2014.

In another clear commercial sign of new and previously unattainable positioning capabilities, Leica Geosystems – one of the world’s largest and most respected GPS companies – conducted a global launch in 2013 of new fleet management automation technology which is “Powered by Locata”. In the first print brochure for their new system, Leica called Locata technology “A Game Changer” and stated: “They said it couldn’t be done. They were wrong”. CrunchBase.

Although initially deemed to be impossible, Locata networks have now undeniably demonstrated the unique ability to replicate a GPS satellite constellation locally - on the ground. This ushers in a future where any entity – mine, port, construction site, warehouses, airports, strategic assets – and eventually entire cities – can determine for themselves the reliability and accuracy of positioning they wish to deploy, under their own local control, with complete autonomy.

In summary: Locata is the inventor, developer and supplier of radically new local wireless positioning technology. This new ability to supply “a local GPS” will forever change what can be done with positioning. The personalized delivery of information across cities to myriad mobile devices – as imagined by Apple, Google, Foursquare, Microsoft, and many others – now has an emerging technology base that will allow it to materialize. Locata can power new generations of positioning apps for future machine and personal mobile devices as it is ported from today’s large industrial-grade system to much less expensive consumer-level GPS chips (and this is exactly the same development path that was followed by GPS). Locata will enable previously inconceivable – in fact truly science fiction levels – of positioning performance for mobile devices. Locata has a technology roadmap in place to now evolve its technology “all the way to an iPhone”.

It’s critical to understand that modern mobile technologies in cities and indoors have stretched GPS positioning far beyond its original 1970’s design parameters. GPS simply cannot deliver on the ever more demanding expectations the world now has for location-based systems. The myriad so-called “solutions” the industry is trying to throw at this problem (positioning off Wi-Fi, Bluetooth, , RFID, vision systems, pedometers, magnetic field positioning, yadda yadda) are clumsy band-aids, generally not designed for positioning, incredibly unreliable and will never have the elegance and performance of the GPS to which the whole world has become utterly addicted.

A major, revolutionary advance is needed to take us to next-gen positioning for mobile systems. That’s what Locata has created.

The totally unanticipated emergence of Locata marks the arrival of critically important new positioning technology which will disrupt the entire $250-billion GPS industry. Locata answers the question: “What comes after GPS?” Positioning will never be the same again. Watch this space.

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Sources

  1. epicorp.com.au [edit]
  2. ameinfo.com [edit]
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Last Edited 3/28/14

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