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Localytics

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Localytics provides app analytics and app marketing for the mobile market, similar to companies such as Flurry and Adobe.

Localytics says that it has both real time and “deeper” analytics and app marketing automation than the competitors, allowing you to slice and dice the data in a variety of ways to gain better and more immediate insight into the usage of mobile applications. They also explained that they’ve open sourced critical components so that developers can know exactly what they’re putting into their applications, and that their mobile components are highly optimized for performance.

Localytics is cross platform and already supports Blackberry, Android, iPhone, [HTML5, and Windows applications. Localytics uses the Freemium model: free basic service, with paid premium services.

Recent Milestones

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  Localytics — In 2012 Localytics tripled its annual revenue. The fourth quarter 2012 marked the 12th consecutive quarter of record-setting revenue. In 2012, the company expanded its app marketing and analytics suite to provide analytics insight and drive marketing camp (1/23/13)
  Posted 1/24/13 at 6:17am via businesswire.com
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  Localytics added Bernd Leger as VP of Marketing. (12/1/12)
  Posted 1/24/13 at 6:08am
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  Localytics received $5.5M in Series B funding. (9/10/12)
  Posted 9/10/12 at 6:18pm via techcrunch.com
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  Localytics — Launched app marketing platform and announced Series B (9/10/12)
  Posted 9/10/12 at 6:15pm via techcrunch.com
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  Localytics — Cambridge mobile app analytics developer Localytics Inc. has raised $2.5 million in new financing, the company announced via email this morning. The funding round added Boston-area investors Hub Angels and LaunchCapital as new backers. (4/18/11)
  Posted 4/18/11 at 9:55am via masshightech.com
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  Localytics received $2.5M in Venture Round funding. (4/18/11)
  Posted 4/18/11 at 9:57am via techcrunch.com
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  Localytics — Support for Windows Phone 7 app analytics. (11/2/10)
  Posted 11/20/10 at 6:59am via localytics.com
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  Localytics received $750k in Venture Round funding. (5/10/10)
  Posted 5/10/10 at 5:41pm via techcrunch.com
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  Localytics — Launch of Enterprise analytics services. (4/27/10)
  Posted 5/5/10 at 5:27am via localytics.com
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  Localytics added Tim Young as Investor. (4/1/10)
  Posted 7/29/10 at 5:33am
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  Localytics received () in Seed funding. (9/10/09)
  Posted 6/27/12 at 7:14pm via techcrunch.com
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  Localytics — Launched mobile analytics service for Android, BlackBerry and iPhone apps (3/4/09)
  Posted 5/5/10 at 5:21am via localytics.com
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  Localytics added Raj Aggarwal as CEO .
  Posted 1/24/13 at 6:12am
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  Localytics added Henry Cipolla as CTO.
  Posted 1/24/13 at 6:12am
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  Localytics added Brian Suthoff as VP of Strategy and Business Development.
  Posted 1/24/13 at 6:12am
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  Localytics added Andrew Rollins as Chief Software Architect.
  Posted 1/24/13 at 6:12am

Videos

Screenshots

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Above: Localytics Mobile App Analytics
Uploaded: 3/1/11

Products

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App Marketing

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Enterprise App Analytics

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Localytics Premium App Analytics

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Sources

1. TechStars Debuts Nine Startups In Boston (techcrunch.com) [edit]
2. TechStars Graduate Localytics Raises $700K For Mobile App Analytics Suite (techcrunch.com) [edit]
3. Localytics Raises $2.5 Million For Mobile Analytics Platform (techcrunch.com) [edit]
4. Localytics Raises $5.5M (techcrunch.com) [edit]
Analytics Engine Launched (localytics.com) [edit]
Localytics Launches Enterprise Analytics for iPhone, Android and BlackBerry Apps (localytics.com) [edit]
Windows Phone 7 App Analytics Now Available! (localytics.com) [edit]
Localytics lands $2.5M in new funding (masshightech.com) [edit]
Localytics Raises $5.5M Series B, Launches Analytics-Linked App Marketing Platform (techcrunch.com) [edit]
Localytics Expands Mobile Marketing and Analytics Leadership, Triples Revenue, Customers and Team (businesswire.com) [edit]