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General Information

Websitelocalstars.com
Twitter@Localstars
CategoryAdvertising
Employees
Founded2008
DescriptionGeo-targeted online video advertising

Offices

London, GBR
21 South Molton Street
London, W1K 5QZ, GBR

Tags

Localstars

Established in 2008, Localstars, the online video advertising platform, has a simple vision – to deliver high quality, geo-targeted online video advertising campaigns at affordable prices.

To do this, Localstars has developed an automated video marketing platform, which enables users to personalise video and rich media ads from its market leading video ad library. Ads are then targeted both via local publishers’ websites and across the Localstars video ad network. The platform transforms the quality and speed of creating video advertising, making it affordable and effective to local advertisers like never before. In 2010, around 10,000 local advertisers used Localstars technology.

Recent Milestones

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    Localstars — Appoints Chris Bunyan as new managing director. Founder George Dann becomes CEO (1/12/11)
    Posted 1/12/11 at 2:04am via techcrunch.com
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    Localstars — 2,000 premium local websites now form Localstars exclusive local syndication network (12/1/10)
    Posted 1/12/11 at 2:04am
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    Localstars — £240,000 video ad revenue sold by single publisher in one day (11/1/10)
    Posted 1/14/11 at 1:57am
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    Localstars — Second funding round - oversubscribed (10/1/10)
    Posted 1/14/11 at 1:57am
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    Localstars — First international deal signed (10/1/10)
    Posted 1/14/11 at 1:57am
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    Localstars — First self-serve ad sold (7/1/10)
    Posted 1/14/11 at 1:57am
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    Localstars — Self-serve solution chosen by Daily Mail Group London Evening Standard goes live (7/1/10)
    Posted 1/14/11 at 1:57am
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    Localstars — Breakeven achieved (2/1/10)
    Posted 1/12/11 at 2:02am
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    Localstars — Exclusive three year contract signed with major directory (3/1/09)
    Posted 1/12/11 at 2:02am
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    Localstars — First three year, exclusive contract signed with major publisher (12/1/08)
    Posted 1/12/11 at 2:00am
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    Localstars — First video ad sold (12/1/08)
    Posted 1/12/11 at 1:59am
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    Localstars — First round of undisclosed funding by senior high net worth JP Morgan banker (as a personal investment) (11/1/08)
    Posted 1/12/11 at 1:51am
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    Localstars — Awarded £13k government proof of concept grant (11/1/08)
    Posted 1/12/11 at 1:50am
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    Localstars — Company incorporated - a privately held UK media software business headquartered in London with a development office in Preston (11/1/08)
    Posted 1/12/11 at 1:49am

Videos

Screenshots

Localstars screenshot
Above: Localstars visual
Uploaded: 1/13/11

Sources

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Last Edited 10/10/12

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