|Description||Title specific e-book giftcards|
|Partial Close, 10/2012 ||$411k|
|Seed, 2/2013 |
Ingram Digital Ventures
Making e-book gifting personal
Livrada was founded to make e-book gifting more personal. For centuries, people have given books to each other. Books are the perfect gift; meaningful and personal, a book reflects the thought that the gift-giver put into the purchase.
We created Livrada title-based e-book gift cards (US Patent pending) to recapture this experience. We want to reintroduce a personal touch into the world of digital media, starting with e-books.
What is a Livrada e-book card?
A Livrada e-book card is a (physical) gift card, sold at retail, that represents a specific e-book title (e.g., The Adventures of Tom Sawyer ). Each card is beautifully designed with the book cover art and also includes a description, much like a traditional book jacket. The card allows the holder to redeem and download the specific e-book onto their e-reader device. At launch, this includes all Kindle and NOOK devices. The plan is to expand to other e-readers soon.
Livrada, Inc., based in Southern California, was formed in January 2012 by an experienced team of entrepreneurs with deep business and technology backgrounds.
Our team consists of experienced executives from the digital media, wireless, pre-paid, payments, and e-commerce industries. We’ve spent time at world-class companies like Virgin Mobile USA, Warner Music Group, McKinsey & Co., Deloitte, and Lexis-Nexis, as well as a number of scrappy start-ups.
We are lovers of technology who happen to believe that the off-line “real world” offers experiences that cannot be replicated in digital. We think Livrada e-book gift cards are a great way to start.