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General Information

Websiteliveintent.com
Blogliveintent.com/blog
Twitter@liveintent
CategoryAdvertising
Phone212 792 5348
Emaildhendricks@livein...
Employees85
Founded4/2009
DescriptionReal time email ad platform

Offices

Headquarters
100 Church St
7th Floor
New York, NY, 10007
USA
Austin Outpost
4111 Medical Parkway
Suite 300
Austin, TX, 78756
USA

People

CEO
COO
President
Board Member
Board Member
Member of the Board of Directors
EVP of Sales

Funding

Tags

LiveIntent

LiveIntent solves a universal problem faced by publishers, advertisers and agencies: How to effectively sell and buy email ad inventory. LiveIntent for Publishers (LFP) combines a powerful prediction engine with an ad management and targeting facility that works in the inbox making realtime ad serving a possibility for the first time. Before LiveIntent, buying display in email was operationally inefficient, expensive and unscalable. Limitation imposed by email - no iframes, no javascript, no flash and spotty cookies prevented sophisticated ad buying and serving in email. The LiveIntent Trading Desk for buying real-time ads in email changes the game. Marketers can now leverage rich media takeovers, on-demand geo-targeting, mobile device targeting, frequency control & real-time yield management at scale across the LiveIntent Email Exchange. Publishers include MSNBC, CBSi, College Media Network, Newsweek, DailyBeast and hundreds of others.

Recent Milestones

Videos

Screenshots

LiveIntent screenshot
Above: LiveIntent for Publishers
Uploaded: 9/16/11

Sources

  1. WSJ Venture Wire (blogs.wsj.com) [edit]
  2. LiveIntent Raises $8M in Series B Funding (finsmes.com) [edit]
  3. Email Advertising Startup LiveIntent Raises $20M More (techcrunch.com) [edit]
  4. LiveIntent Adds Jason Pressman to Board, Raises $8 millon (reuters.com) [edit]
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Last Edited 1/15/14

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