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LevelEleven

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LevelEleven develops enterprise gamification and CRM solutions that help sales and other managers keep their teams focused on the right things.

The company’s flagship product is a salesforce.com app that gives companies new ways to motivate salespeople to make more calls, book more meetings, and close more business, which in turn spikes adoption of Salesforce.

Originally developed by digital engagement leader ePrize, Contest Builder debuted at Dreamforce in September 2011 and launched as its own company, LevelEleven, in October 2012.

Contest Builder is the #1 most popular gamification app in the Salesforce AppExchange, and clients include Comcast, InsideView, Concur Technologies, OpenTable, and the Detroit Pistons among many others.

LevelEleven is based in Detroit, Michigan, and part of the Detroit Venture Partners portfolio of companies.

Recent Milestones

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• 
  LevelEleven received $500k in Seed funding. (4/11/13)
  Posted 4/12/13 at 5:26am via venturebeat.com
• 
  LevelEleven received $1M in Seed funding. (10/30/12)
  Posted 10/31/12 at 3:08am via finsmes.com
• 
  LevelEleven added Kevin O'Hara as CTO. (10/23/12)
  Posted 10/25/12 at 5:55pm
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  LevelEleven added Bob Marsh as CEO. (10/23/12)
  Posted 10/25/12 at 5:55pm
• 
  LevelEleven added Josh Linkner as Board Member. (10/23/12)
  Posted 10/25/12 at 5:55pm
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  LevelEleven added Jake Cohen as Board Member. (10/23/12)
  Posted 10/25/12 at 5:55pm

Videos

Screenshots

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Above: Leaderboard in Salesforce
Uploaded: 10/30/12

Above: Contest Builder Wizard
Uploaded: 10/30/12

Sources

1. LevelEleven Raises $1M in Seed Funding (finsmes.com) [edit]
2. LevelEleven lands another $500K to gamify sales and CRM (venturebeat.com) [edit]