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General Information

Websitelayar.com
Bloglayar.eu/?page_id=11
Twitter@layarmobile
CategoryMobile/Wireless
Employees3
Founded6/09
DescriptionMobile Augmented Reality Browser

Offices

Amsterdam Science Park
Science Park 402
Amsterdam, 1098, NLD

People

Funding

Unattributed, 10/09
$1M

Tags

Layar

The World’s First Augmented Reality Browser. Layar is a free application on your mobile phone which shows what is around you by displaying real time digital information on top of reality through the camera of your mobile phone.

Layar is available for the T-Mobile G1, HTC Magic and other Android phones in Android Market for the Netherlands. Other countries will be added later. Planned roll-out dates for other countries are not known yet.

By holding the phone in front of you like a camera, information is displayed on top of the camera display view.

For all points of interest which are displayed on the screen, information is shown at the bottom of the screen.

On top of the camera image (displaying reality) Layar adds content layers. Layers are the equivalent of webpages in normal browsers. Just like there are thousands of websites there will be thousands of layers. One can easily switch between layers by selecting another via the menu button, pressing the logobar or by swiping your finger across the screen.

Milestones

  • Dollar
    Layar received $1M in Unattributed funding. (10/09)
    Posted 10/28/09 at 6:00pm

Videos

Screenshots

Sources

  1. Augmented reality company Layar gets $1M boost, launches on Symbian (venturebeat.com) [edit]
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Last Edited 10/28/09

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