|Description||say it in color|
|Seed, 11/2013 ||$1.5M|
Knotch is creating the new social gesture; an intuitive, non-verbal standard for expressing and gauging online sentiment. Using this gesture, people share their opinions in Knotch’s mobile community. Publishers gauge their readership by integrating Knotch into their articles. Altogether, the Knotch platform gathers structured and detailed sentiment data to inform the discovery of new people, interesting topics, and highly relevant content.