| Website | kefta.com |
| Category | Software |
| Phone | 415-391-6881 |
| Employees | |
| Founded | 2000 |
| Description | marketing solutions |
Kefta, Inc. provided dynamic/behavioral marketing solutions.
Its main Dynamic Targeting solution enabled large online properties to provide the right message at the right time to their prospects and customers. Its core technology combined user profiling, business rules engine, self-learning algorithms and multi-channel delivery. It also offered campaign implementation and management, online marketing consulting, and agency services.
The company was founded in 2000 and based in San Francisco, California. In 2007, Kefta, Inc. was acquired by Acxiom Corp.