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JovianDATA

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JovianDATA is a leading marketing business intelligence and data analytics technology firm. The company has developed patent-pending technologies that run complex queries on massive data sets in seconds. This enables marketers to make in-flight campaign adjustments to optimize their return on investment and campaign results. At the heart of the JovianDATA solution is a cloud-based analytics platform, JovianInsights, which manages huge data volumes from multiple advertising data sources (e.g., display, search, video, TV). JovianInsights for Campaign Effectiveness and Media-Mix Optimization are the first two applications that provide the analytics and insights needed for in-flight, cross-media campaign adjustments. The applications provide attribution correlation, audience segmentation and other marketing capabilities to help digital marketers optimize campaign performance.

Recent Milestones

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• 
  JovianDATA — Joviandata added Satya N Ramachandran as co-founder, VP Engineering (9/5/12)
  Posted 9/5/12 at 1:08pm
• 
  JovianDATA was acquired by MarketShare Partners. (8/25/10)
  Posted 8/25/10 at 8:32pm via marketsharepartners.com
• 
  JovianDATA added Satya N Ramachandran as Co-founder, VP Engineering. (2/25/08)
  Posted 9/5/12 at 1:09pm
• 
  JovianDATA added Anupam Singh as Co-Founder, CTO.
  Posted 8/25/10 at 8:30pm
• 
  JovianDATA added Parveen Jain as Co-founder, CEO.
  Posted 8/25/10 at 8:30pm

Videos

Screenshots

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Sources

1. MarketShare Partners Acquires JovianDATA (marketsharepartners.com) [edit]
Citation Needed [add]