IRIS.TV is a video recommendation engine for premium video publishers. The company’s core product, Adaptive Stream, increases video views on customers O&O web and mobile sites, while reducing overhead associated with video operations.
How it works: Adaptive Streaming increases video views by programming a personalized video stream for each viewer. Viewers watch longer, increasing total ad inventory and engagement with the video player. Large video archives become easily accessible to the user and generate more revenue for the publisher.
Our experienced team members have worked with a wide range of entertainment and technology companies including HBO, ABC, Deluxe, Yahoo, NBC/UNI, Hulu, and Rubicon Project.
Specialties: Video Recommendation Software, Analytics, Video Strategy, Audience Engagement.
Field Garthwaite CEO of IRIS.TVAdded: 4/11/14