inSparq is the big data platform for retailers. There is a lot of data that can help retailers make their business smarter and ultimately help them grow sales. Unless you’re Amazon or Walmart, most retailers do not have the expertise, scale or resources to make this data actionable.
inSparq uses retailer data to create smart turn-key applications that help the retailers efficiently grow sales. inSparq’s first application is The Social Merchandising Suite, which translates unstructured social data and website conversion data into trending product recommendations. Retailers can then easily embed these recommendations into their site. inSparq’s key value proposition is that is the only solution that leverages social data. The benefit of social data is it captures aspirational intent because people share what they are passionate about and purchase what they need day-to-day.