| Website | inpageads.com |
| Blog | blog.inpageads.com |
| Category | Advertising |
| Employees | 100 |
| Founded | 12/06 |
Advertisers: InPage offers a full suite of ad formats, including standard banner and text ads, as well as innovative, proprietary formats such as IAS (between page)Ad. InPage provides the Advertiser with detailed targeting, and transparency through detailed metrics. The InPage ad code ensures that only InPage Qualified sites will publish your ads.
The simple InTouch interface saves time and puts you in control 24/7. InPage Advertisers can view and access all information needed to make informed decisions about placement of advertising with a couple of clicks.
Detailed targeting ensures a better return on investment, targeting people you want, reducing waste and maximizing results. You can execute an entire campaign, and publish it live within minutes of scheduling. Distribution takes place at the click of a button! Results are accessed in near real time allowing you to react quickly and efficiently manage your campaigns.
InPage is an independent online ad network with global reach. We are focused on your needs. We work hard to enhance your brands and protect their integrity. We performance and results driven. As an independent ad network you are assured that there is never a conflict of interest. Our audience focused model enables you to retain ownership of your consumer data; detailed metrics are never further than a few clicks away. You are always in control.
InPage increases your ads performance through real time site-specific ad placements. We provide optimal brand exposure and safety through guaranteed placements, strict site approval standards and screening protocols.
The InPage IAS (between page) ad format increases brand recall and recognition, while improving click through ratios, when combined with display ad units. The IAS ad helps your brand stand out!
Publishers: InPage has expanded from a single ad format (IAS-Between page) to support most formats available on the net today. InPage presently focuses on niche clients and sites, and is now looking to expand on the quality and size of our network while, at the same time, improving the quality of our sites.
InPage provides Publishers with representation in key digital markets, through our expanding network of agents and re-sellers. This reduces Publisher costs and increases sales quickly and efficiently. Our ad code can be plugged into your existing ad network or you can utilise our ad network to deliver your existing advertising - it’s your choice!
When combined with Display advertising our IAS format (between page) improves advertiser brand recognition and click through ratios, while generating more revenue for Publishers and increasing inventory through this premium priced ad format.
We typically enter into a Revenue Share agreement with a Publisher (Publisher 60:40 InPage), the Publisher Rate Card is made available to our sales teams, partners and agencies. This ensures quick turn round time and the focus of a dedicated and determined sales team, hell bent on growing your numbers and maximizing the sale of your available inventory. InPage calculates revenue share on total sales, less agent’s commission.
With easy self-service interface, full transparency and 38 focused content channels, InPage is an ideal solution for specialty content sites. InPage Publishers can use the network to monetize multiple ads, graphic, text and IAS ads on the same platform. As a Publisher you can set your own Rate Cards
Advantages of working with InPage:  Monetize all of your inventory.  Leverage the InPage global team of professionals.  Work with experienced media professionals.  Experience the advantage of working with an independent partner.  Protect your audience with ad and advertiser filters.  Maximise earnings by incorporating default ads  Track and optimize earnings with near real time reporting
Targeting Main Forms of targeting available:  Geo targeting (down to city level)  Content Channel  Time of day, day of week  Specific dates and ranges  Single site, rate and key access  Retargeting
Ad Units: InPage accepts IAB standard ad Units (large to small). We accept approved rich media formats. InPage is the sole ad network with the IAS between page format.  Graphical Ads (IAB Standard)  Text Ads  IAS between page (InPage interstitial)  Mobile Ads (excludes WAP)  InVideo (via script)  InGame (via script)
Transparency: InPage provides site-level transparency to give you maximum control over ad placements and campaign performance. While at the same time giving publishers access to block ads and/or the advertiser.
Campaign Management: You can use the InPage-InTouch self-serve interface to manage campaigns any time. Ads a pre-approved by InPage allowing you to flight a campaign within minutes.
Pricing InPageAds.com is a 100% CPM-based network. Pricing depends on a number of variables, most commonly the level of desired targeting and timing.
Publisher requirements:  Receive 10,000-plus unique monthly visitors.  Own TDL domain name.  Attract a distinct audience.  Be rich in high-quality content.
| Website | inpageads.com |
| Blog | blog.inpageads.com |
| Stage | Beta |
| Launch Date | January 21, 2009 |
During the companies initial launch phase, InPage focused exclusively on the delivery of its unique between page advertising format the Web. They have subsequently adapted this format to cater for mobile phones and connected deceives, while at the same time adding the ability to synchronize this new format with traditional online advertising.
The company has recently released Version 3 of its InPage Application Server (IAS) software, the latest release includes support for serving Flash, HTML, HTML 5 and Images (GIF, LPG & PNG) via its “InPageAds” between page system. InPage has deployed an auto detection system for this format that determines the visitors browser configuration and automatically delivers the correct ad format.
IAS resides on the websites, web server, effectively expanding ad inventory for the site owner, while at the same time delivering brand impact to advertisers. IAS auto-disables when no ad inventory is available allowing the format to support a wide verity of targeting functionality that includes Geo-targeting, date and time of day and much more.
When combined and synchronized with display advertising ad interaction and click-through rations are significantly higher when compared to the same campaign run without the IAS format.
