Back to Mobile View
Subscribe to the CrunchBase Daily for the latest on Fundings, Acquisitions, and Startup Events

Exit

Acquired byGoogle
Date11/2012

General Information

Websiteincentivetargetin...
Blogincentivetargetin...
Twitter@incentivetarget
CategoryPublic Relations
Emailinfo@incentivetar...
Employees
Founded2/2007
DescriptionSaaS Retail Marketing Services

Offices

Headquarters
196 Broadway
1st Floor
Cambridge, MA, 02139
USA

People

Investor (Acquired by Google)

Funding

TOTAL $3.98M
FUNDING TOTAL $3.98M
Series A, 5/2010
LaunchCapital
Hub Angels Investment Group
$2.35M
Venture Round, 10/2011
$1.63M

Tags

Incentive Targeting

Incentive Targeting partners with retail chains to provide a targeted marketing service to manufacturers of grocery and consumer products. Using its service, manufacturers market directly to individual shoppers across our entire retail network—based on each person’s detailed purchase history. Promotions are delivered via any available distribution channels, such as email, direct mail, or register tape.

Recent Milestones

Videos

Screenshots

Sources

  1. Confirmed: Google Acquires Incentive Targeting To Power Super Targeted, Personalized Coupon Programs (techcrunch.com) [edit]
  2. Incentive Targeting brings in $2.35M in Series A round (masshightech.com) [edit]
  3. Incentive Targeting lands $1.63M funding (masshightech.com) [edit]
  4. Big Y Foods Rolls Out Targeted Shopper Promotion System From Incentive Targeting (benzinga.com) [edit]
    Spartan Introduces Shopper Marketing System (progressivegrocer.com) [edit]
    Groupon and Incentive Targeting Launch Groupons for Grocery in Chicago (unileverusa.com) [edit]
Edit This Page
Last Edited 12/2/13

Revision History RSS Picture

Sharing

Share this page on Twitter or Facebook:
Or copy this code to embed a widget: customize »

Techmeme Posts Techmeme Logo Small Picture

External Links

CrunchBase API

Sponsors



Become a Sponsor
Terms of Service | Privacy Policy | Licensing Policy