|Venture Round, 6/08 |
North Bridge Growth Equity
IMN is a Software as a Service (SaaS) provider specializing in content-driven e-communications services.
IMN enables companies to communicate with their customers through multimedia email and e-newsletters designed to drive measurable brand impact, product visibility, leads and sales.
Founded in 1999, and headquartered in Waltham, Massachusetts, IMN services over 3,000 accounts globally representing a wide variety of market segments including auto dealerships, direct selling, technology, financial services, life sciences, professional services, consumer packaged goods, non-profit, manufacturing, travel, education, retail/e-commerce, advertising and marketing. The companyâ€™s approach to e-communications has been embraced by major corporations such as Shell Oil, Wachovia, CitiStreet, SAP, Southern Living At HOME and ING.