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General Information

Websitevisualdna.com
Blogvisualdna.com/blog
Twitter@visualdnabiz
CategoryConsumer Web
Employees
Founded8/06
DescriptionUnderstanding people through images

Offices

HQ
67-71 Shoreditch High Street
London, E16JJ, GBR
Moscow
21 Novy Arbat
Office 2118
Moscow , 119019, RUS

People

Founder and CEO
Managing Director

Former People

SVP and Managing Director, US Operations
Non-Executive Director, Member of the Board of Directors
CTO

Funding

TOTAL $18.6M
FUNDING TOTAL $18.6M
Venture Round, 5/07
Northzone
$5M
Series B, 2/09
Northzone
Atomico
Horizons Ventures
$13.6M

Tags

VisualDNA

VisualDNA is the creator of a patented technology that’s at the cutting edge of web personalisation. We provide a global platform for every consumer to communicate their digital identity, and enable online advertisers, brands and publishers to deliver them relevance and value.

Our psychographic profiling technology separates audiences into over 450 psychographic segments that are used to improve online ad targeting and user engagement. To date we hold nearly 100 million anonymous user profiles across the globe.

Recent Milestones

Videos

Screenshots

VisualDNA screenshot
Above: VisualDNA Quiz
Uploaded: 3/3/11

Products

VisualDNA

Websitedata.visualdna.com
Launch DateJanuary 1, 2008

VisualDNA aims to understand people through images giving them the keys to unlock a relevant web experience.

The VisualDNA product range enables online retailers, publishers, advertisers and brands to present users with the most relevant products, content and advertisements. Users benefit from a more relevant and personalized web experience, and digital advertisers and publishers benefit from increased engagement with the right audiences.

Traffic Analytics

Compete

Visualdna

Sources

  1. EDGAR [edit]
  2. Imagini Gets $13.5m To Work Out Your Personality With Pictures (found3r.com) [edit]
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Last Edited 4/30/13

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