Industries AdvertisingBrand MarketingConsultingEnergy EfficiencyPublic RelationsSocial MediaWeb DesignHeadquarters Regions Great Lakes, Midwestern US Founded Date May 1, 2011 Operating Status Active
Company Type For Profit
Contact Email ajhouse@houseandhoffman.com Phone Number 2157763357
House & Hoffman Consultants provides metrics-based strategy and analysis for social media and advertising.
Metrics prove and improve the effectiveness of corporate communication campaigns, and allow you to:
Know exactly where to find your audience/key public/market.
Create ads and messages for maximum impact.
Communicate the
value of your work in compelling numbers.
House & Hoffman Consultants exists to empower communications professionals with insights and measurement. We simplify complicated analytics to fit your marketing, public relations and advertising work flows. Focusing on ease-of-use and maximum ROI (return on investment), they are solving these common problems:
• Clients and executives do not understand how communication campaigns contribute to the bottom line.
• Clients and executives expect campaigns to reach further with the same or smaller budgets.
• Current evaluation does not show the effectiveness of individual aspects of a campaign.
• Clients and executives request changes that make a campaign less effective.
• Predicting consumer response is expensive and time consuming.
• There is no budget for a social media department, nor enough time to learn it all from scratch.
• Social media efforts to date have not contributed to campaign goals in a measurable way.
In addition to these specialized services, House & Hoffman provides general marketing, branding, web-design and promotional services.