| Acquired by | Avid Life Media |
| Price | $29M |
| Date | 2/08 |
| Terms | Cash |
| Website | hotornot.com |
| Category | Consumer Web |
| Employees | |
| Founded | 10/00 |
| Description | Online Dating |
HOTorNOT originally began as an online photo rating site. Users uploaded photos of themselves and the community rated the user photos on a scale of 1 to 10. The resulting average score was prominently displayed online to both the user and the public.
Over time, HOT or NOT extended into an online dating service, MeetMe. What started as a subscription-based service is now free. Similar to the functionality of the ratings service, users see photos of one another and click a “yes” or “no” button asking if one wants to meet the person.
Its new Facebook application now generates about a third of its logins.
| Website | hotornot.com |
| Blog | blog.hotornot.com |
| Stage | Private |
| Launch Date | October 29, 2000 |
| Tags | another-test |
