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GutCheck

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GutCheck is a new category of online market research that enables businesses and agencies to gain quick and simple feedback, directly, from target customers using IM functionality to perform interviews.

GutCheck, an online DIY tool, simply and quickly facilitates a one-to-one dialogue between a business and target customer. Target customers are found by using the GutCheck Recruitment Engine to choose the appropriate target demographic and offers the ability to further screen for a target customer through asking custom questions. The interview allows businesses to interview and ask their questions to learn how their target customers will respond to- new messaging, pricing changes, advertising concepts, updating packaging, product enhancements, gain feedback on product use or competitor product use - and many other business critical needs.

After all, who doesn’t want more direct feedback from their target customer?

Recent Milestones

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• 
  GutCheck received $2M in Series A funding. (10/12/10)
  Posted 10/12/10 at 5:26pm via techcrunch.com
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  GutCheck added Marshall England as Director of Marketing. (1/1/10)
  Posted 9/12/10 at 7:00pm
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  GutCheck added Matt Warta as Co-Founder and CEO. (1/1/09)
  Posted 9/12/10 at 7:00pm

Videos

Screenshots

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Sources

1. Survey Says… DIY Market Research Firm GutCheck Scores $2 Million In Series A Funding (techcrunch.com) [edit]