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Exit

Acquired byValueClick
Price$75M
Date4/2011

General Information

Websitegreystripe.com
Twitter@greystripe
CategoryAdvertising
Phone415.644.1500
Employees90
Founded2005
DescriptionMobile advertising platform

Offices

Greystripe
160 Spear Street Fl 14
San Francisco, CA, 94105
USA

People

VP Advertising Sales
VP Engineering
Director Account Management
General Manager

Funding

TOTAL $25.1M
FUNDING TOTAL $25.1M
Series A, 10/2006
Incubic Venture Fund
Monitor Ventures
$1.2M
Series B, 5/2007
Incubic Venture Fund
Monitor Ventures
Steamboat Ventures
$8.9M
Venture Round, 11/2008
$7.51M
Series C, 3/2009
Incubic Venture Fund
Steamboat Ventures
Monitor Ventures
$5.5M
Series C, 9/2009
Peacock Equity
$2M

Competitors

Service Providers

Tags

Greystripe

Greystripe is the leading mobile advertising platform that provides smarter mobile solutions through full-screen ad formats, world-class data and proprietary cross-device targeting capabilities. With over eight years of mobile experience, Greystripe delivers the highest engagement rates for brand marketers, maximum revenue for publishers and app developers, and the best ad experience for users. Greystripe is a product line of ValueClick Inc. (NASDAQ: VCLK), one of the world’s largest and most comprehensive online marketing services companies.

Greystripe was named one of the Top Ten Most Innovative Companies in Mobile by Fast Company in 2011, the MOBI Awards’ Best Mobile Rich Media Network in 2010, E-Tech CTIA award winner for the Mobile Marketing/Mobile Advertising category in 2009, AlwaysOn OnMedia 100 winner in 2009, AlwaysOn Global 100 winner in 2008, Red Herring Global 100 winner in 2007 and the Under the Radar Best in Show: Mobility winner in 2006.

Recent Milestones

Videos

Above:

Greystripe Rich Media Mobile Web Ads

Added: 12/19/12
Above:

Greystripe’s Shakeable Corona Immersion Ad

Added: 12/19/12

Screenshots

Products

Greystripe Flash Ads

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Greystripe Immersion Ads

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Lightning Technology

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Traffic Analytics

Compete

Greystripe

Sources

  1. techcrunch.com [edit]
  2. Mobile: Greystripe Recieves $1.2 Million Series A Funding (gamasutra.com) [edit]
  3. greystripe.com [edit]
  4. SEC (sec.gov) [edit]
  5. Ad Network Greystripe Receives $5.5 Million In Series C Funding (techcrunch.com) [edit]
  6. NBC's VCs invest in mobile ad network Greystripe (venturebeat.com) [edit]
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Last Edited 3/29/14

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