|Description||Mobile in-car traffic and media platform|
|Venture Round, 10/2013 ||$2M|
GreenOwl Mobile is a location-based media company that delivers traffic and other information to drivers through its intuitive and personalized audio app.
GreenOwl’s TrafficAlert app provides audio traffic and other content, as well as contextual audio advertising to drivers in a safe and intuitive way. The company is transforming how traffic reports are delivered: safely, just in time, personalized and actionable. GreenOwl is also spearheading the development of voice location-based advertising platform that represents the future for mobile audio and in-car advertising.
The app is free to users and GreenOwl partners with radio and TV stations and other brands to drive rapid user adoption, bring advertisers to its voice platform and share ad revenue. The company also gets revenue from traffic data sales to government and businesses.