| Website | socialtality.com |
| Blog | socialtality.com/... |
| @socialtality | |
| Category | Consulting |
| Employees | 3 |
| Founded | 12/07 |
| Description | Your Social Capital |
Great Minds Interactive (GMI) is a data-driven solutions and advisory services business specializing in helping organizations build, support and leverage social capital.
They combine data from the social web and customers to help clients qualify their competitive presence in the social media space and design strategies that align with targeted business objectives to measure their ROI.
SOCIALtalityTM is a semantic web application that provides a review of your presence and performance in the social web (blogs, forums, tweets, etc.) using performance indicators and scoring methodologies so that you can assess and understand how to harness the power of Web 2.0 and social media and measure your ROI.
The tool scours the web and parses information using natural language processing techniques for finding sentiment and opinion within conversational contexts beyond targeted keywords.
