• Company Type For Profit
  • Contact Email contact@gocrosscampus.com

GoCrossCampus (and later PickTeams) was the flagship product of GXStudios, a venture-backed company founded by four Yale students and one Columbia student active 2007 to 2010. GXStudios was one of the early players in the online social gaming space. As a new type of massively multiplayer, rivalry-based game, GoCrossCampus (GXC) was one of the

biggest gaming crazes in the college world, involving hundreds of thousands of simultaneous players and reaching millions of students. Over half of all students on many college campuses played, and GXC inspired many players to recruit friends in cafeterias and dormitories to join a virtual battle, elect commanders, chat with teammates and foes in real-time, oust spies, and attend war strategy council meetings in their basements, libraries and dorm rooms.

All of the games were team-based tournaments, typically featuring multiple teams representing different affinity groups (colleges, high schools, sports teams, geographies, etc.) facing off asynchronously (as in GoCrossCampus) or in real-time (as in AlphaBlitz and Pocket Towers). These games were fueled by team spirit, taking sports and college rivalries beyond the playing field and onto every student's laptop.

GoCrossCampus, the company's flagship game, was a strategy game of territorial conquest in which opposing schools competed online to conquer each others' campuses. With the launch of PickTeams (a team-based social gaming platform), three new real-time multiplayer games were developed. In AlphaBlitz, players raced to find the most words in a grid with the fastest team winning. In PocketTowers, teams cooperated to build defenses and send waves of attackers at others teams in a "tower defense" style of play. In DomiNation, players competed in a rapid-fire "lightning" version of GoCrossCampus, set on a number of fun, themed maps.

In addition to college campuses, GXStudios also took on the world of corporate teambuilding events. The GoCrossCampus concept was expanded into a team-based exercise specializing in connecting virtual workforces through strategy gaming, boosting office morale, encouraging cross-team communication — eventually creating a new program called GoCrossOffice. GoCrossOffice was played by employees at companies worldwide, including Google, Vivendi, Digitas and others.

Unfortunately, the recession of 2008-2009 took its toll on GXStudios as well as ad and sponsorship budgets across the board. Rather than raising more capital and rebooting the business model, the management team decided to shop assets, license their IP, and wind down operations.

GXStudios was one of the first companies to come out of the Yale Entrepreneurial Institute (YEI), a Yale University entrepreneurship initiative co-founded by GoCrossCampus creators Brad Hargreaves, Sean Mehra, and Jeff Reitman. Matthew O. Brimer currently runs the NYC alumni affiliate of the institute. YEI continues to create awesome startup companies to this day.

Lists Featuring This Company

City of New York Seed Stage Companies With Less Than $1M in Revenue
855 Number of Organizations • $859.6M Total Funding Amount • 1,887 Number of Investors
East Coast Universities Companies
392 Number of Organizations • $3.5B Total Funding Amount • 388 Number of Investors
Universities Companies With More Than 10 Employees
2,227 Number of Organizations • $11.3B Total Funding Amount • 1,368 Number of Investors
New York Seed Stage Companies With Less Than $10M in Revenue
2,872 Number of Organizations • $7.3B Total Funding Amount • 9,162 Number of Investors

Frequently Asked Questions

Where is GoCrossCampus's headquarters? GoCrossCampus is located in New York, New York, United States.Who invested in GoCrossCampus? GoCrossCampus has 2 investors including WGI Group and Easton Capital.How much funding has GoCrossCampus raised to date? GoCrossCampus has raised .When was the last funding round for GoCrossCampus? GoCrossCampus closed its last funding round on Sep 1, 2007 from a Seed round.