|Description||Conversion Optimization Tool|
Serve the Right Message to the Right Person: Smart Content lets you customize a message, image or call-to-action for your unique audience segments or even the individual user. It’s easy, effective and smart!
The Smarter Website
We often look for the perfect message that will lead our website visitors to take action. But the truth is that no one message is perfect for everyone. Your audience consists of segments of people who are driven by different interests and have different levels of experience with your website and brand.
You will be much more effective if you give your visitors what they’re looking for and ask them to take the most appropriate action. Smart Content is an innovative solution that allows you to serve the right content and call-to-action to the right person at the right time.
Best of all, Smart Content is easy to add to any existing web page and it’s easy to manage in our drag and drop interface. If you understand your audience you can use Smart Content to make your website smarter and more effective.
How is Smart Content Added to my Website?
Smart Content is easily embedded on any page within your site. After you create a Smart Content campaign in our drag and drop Admin Panel, you’ll be provided with an embed code. Simply cut and paste the embed code into your page template and start serving targeted content where a static image used to be. It’s fast. It’s easy and it works immediately. Request a free trial now!
Will Smart Content be demanding for my IT team?
Actually, since Smart Content is added to your site via a simple embed code, it can be easily dropped into a Content Management System which means your IT Team has little to nothing to worry about.
So, do I have to redesign my Web site? Nope. Smart Content can be created in any size to fit your existing website and works on any page - no redesign required.
Will my servers need more storage or bandwidth to host and serve Smart Content assets? No. Smart Content works as a middleware server between your site and the user with all assets being hosted on and served from our server. This means no additional hardware is required on your side.
Nothing to Lose, Lots to Gain
Let us talk with you personally about increasing your website’s performance. We’ll be happy to take a look at your site and provide some case studies and a simple proposal of what Smart Content can accomplish on your website.