|Description||Publisher Content Monetization Platform|
Genesis Media is an online video technology company that has created a new monetization platform for premium publishers. Our technology enables consumers to pay for content and services with their attention to targeted brand messages versus using their credit cards.
Acting as a “soft pay wall,” we let publishers quickly and easily lock all or portions of their digital content. Then, utilizing our proprietary patented audience targeting capabilities, each site visitor is evaluated and real-time decisioning is conducted to determine the visitor’s value to the publisher, whether content should be locked, and which ad to present to them for maximum engagement.