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Acquired byComcast
Price$320M
Date3/2014

General Information

Websitefreewheel.tv
Blogfreewheel.tv/ther...
Twitter@FreeWheel
CategoryEnterprise
Phone415.295.4550
Employees160
Founded2/2007
DescriptionVideo Technology Company

Offices

People

Co-Founder/CTO
SVP, Revenue and Strategy
VP, Corporate Strategy & Business Development
VP, Sales and Strategic Relationship Management
VP, Advisory Services
VP, Marketing
VP, Services
Board of Directors
Show All People

Funding

TOTAL $37M
FUNDING TOTAL $37M
Series C, 5/2009
Foundation Capital
Battery Ventures
$12M
Venture Round, 4/2010
Steamboat Ventures
Battery Ventures
Foundation Capital
Turner Broadcasting
$16.8M
Venture Round, 10/2012
Battery Ventures
Foundation Capital
Steamboat Ventures
$8.25M

Tags

FreeWheel

FreeWheel manages the economics of content for the enterprise-class world of entertainment, offering technical infrastructure for revenue rights management and business operations, wrapped in advisory services.

Founded and led by a team of executives from the world’s leading technology companies, FreeWheel’s solutions have already armed companies like ABC, AOL, DIRECTV, ESPN, NBC Universal, Sky, Turner, and Viacom with the technology and services they need to profitably scale their professional content across devices and revenue models.

Recent Milestones

Videos

Above:

This video was originally published on Beet.TV

Added: 1/17/13
Above:

This video was originally published on Beet.TV

Added: 1/17/13
Above:

This video was originally published on Beet.TV

Added: 3/3/14

Screenshots

FreeWheel screenshot
Above: FreeWheel Homepage
Uploaded: 5/5/12
FreeWheel screenshot
Above: FreeWheel Technology
Uploaded: 5/5/12
FreeWheel screenshot
Above: FreeWheel Services
Uploaded: 5/5/12

Products

Advisory Services

Websitefreewheel.tv/services/advisory
StageLive

Unmatched practical experience, unrivaled industry perspective.

This team of highly-focused experts brings unique expertise to each engagement that only comes from tapping into FreeWheel’s industry, technical, and proprietary data insights.

Instead of theory and concepts, your dedicated Advisory Services professional will provide practical, actionable, relevant recommendations that deliver tangible results designed with one objective in mind: make your professional content business more profitable.

Monetization Rights Management® (MRM)

Websitefreewheel.tv/technology/mrm
StageLive

If you’re not making money from your content, someone else is.

Things were much simpler when your inventory lived only on a single site or a single channel - your sales team sold ads against it and you made money. Today is far more chaotic. Multiple parties are displaying your content across multiple locations on a variety of devices, perhaps selling ads against that content all the while. Controlling your ad sales rights becomes a primary concern.

Enter MRM. FreeWheel’s flagship product was purpose-built to manage ad sales rights in the world of syndicated video. Find out more here: http://www.freewheel.tv/technology/mrm/

Revenue & Payments Management (RPM)

Websitefreewheel.tv/technology/rpm/#rpm...
StageLive

How many times have you thought to yourself, “There has to be an easier way to do this.” We’re guessing a lot, especially when it comes to accurately and efficiently managing the flow of contracts, issuing invoices, and making payments. Find out more here: http://www.freewheel.tv/technology/rpm/#rpmoverview

Sources

  1. Comcast Is Acquiring Video Ad Company FreeWheel For $320 Million (techcrunch.com) [edit]
  2. Freewheel nabs $12M for online video advertising (venturebeat.com) [edit]
  3. SEC D (sec.gov) [edit]
  4. VC funding: Q4 2012 [edit]
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Last Edited 4/14/14

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