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General Information
DescriptionConsumer Gift Incenctive Network


411 Borel Ave
San Mateo, CA, 94404


CEO, President, Co-founder
VP of Development
VP of Business Development
VP of Network Services
VP, Product
VP - Agency Development
Chief Strategy Officer, Co-founder




FreeMonee is changing the economics of advertising by enabling stores and restaurants to attract customers on demand using FreeMonee Gifts. With its unique new consumer incentive, FreeMonee delivers gifts of money directly to cardholders of the largest financial institutions. Customized to precisely match consumer interest, gifts allow consumers to purchase anything they want at designated stores or restaurants—no strings attached. The gifts are made possible by FreeMonee’s proprietary Gift Underwriting Engine, which accurately determines the right gift to ensure the highest level of consumer interest and the best return on ad spend for a merchant. Unlike traditional coupons or offers, FreeMonee Gifts feel like a gift card from a friend—money to spend at places consumers like. For retail marketers, FreeMonee Gifts enable brands to attract large volumes of profitable, incremental customer visits—without discounting. For banks and credit card companies, FreeMonee provides the opportunity to positively engage customers and strengthen loyalty.

Founded in 2009 and located in San Mateo, California, FreeMonee is led by former executives of Google, Visa, Oracle, Cisco, Procter & Gamble and Coca- Cola. To date, FreeMonee has raised $45 million in funding with investments from Charles E. Ryan, Opus Capital Ventures, Redpoint Ventures and Sutter Hill Ventures, among others. Through continued partnerships with the top U.S. financial institutions, the company expects 50 million households to have access to FreeMonee Gifts in 2012. For more information, please visit

Recent Milestones

  • Check
    FreeMonee — FreeMonee announced a $34 million Series B round today, led by Charles Ryan, Chairman of UFG Asset Management, and returning investors Opus Capital Ventures, Redpoint Ventures, Sutter Hill Ventures and Pinnacle Ventures. (8/7/12)
    Posted 8/7/12 at 12:18pm via
  • Dollar
    FreeMonee received $34M in Series B funding. (8/7/12)
    Posted 10/5/12 at 7:44am via
  • Check
    FreeMonee added Joe Wolf as VP, Product. (7/1/12)
    Posted 2/4/13 at 9:41pm
  • Dollar
    FreeMonee received $11M in Series A funding. (5/11/12)
    Posted 5/11/11 at 4:45am via
  • Check
    FreeMonee added Russ Laraway as SVP, Merchant Sales. (4/16/12)
    Posted 8/7/12 at 12:13pm
  • Check
    FreeMonee added Gadi Maier as CEO, President, Co-founder.
    Posted 5/11/11 at 4:45am
  • Check
    FreeMonee added Andy Laursen as VP of Development.
    Posted 5/11/11 at 4:45am
  • Check
    FreeMonee added Ayelet Zadok as VP of Network Services.
    Posted 5/11/11 at 4:45am
  • Check
    FreeMonee added Mark Uicker as VP of Business Development.
    Posted 5/11/11 at 4:45am
  • Check
    FreeMonee added Joe Salesky as Chief Strategy Officer, Co-founder.
    Posted 5/11/11 at 4:45am



FreeMonee demoing at FinovateSpring 2011

Added: 3/14/14

FreeMonee demoing at FinovateFall 2011

Added: 3/14/14


FreeMonee screenshot
Above: FreeMonee
Uploaded: 7/23/11


  1. Former eBay, Oracle Execs Raise $11 Million For "Gift Network" FreeMonee ( [edit]
  2. FreeMonee Network Raises $34 Million, More Than Three Times its Series A Round ( [edit]
  3. Consumer Gift Network FreeMonee Raises $34 Million Series B ( [edit]
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Last Edited 3/14/14

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