| Website | first30days.com |
| Blog | first30days.com/b... |
| @clickariane | |
| Category | Consumer Web |
| Phone | (502) 410-4205 |
| Employees | 17 |
| Founded | 2/08 |
| TOTAL | $5M |
| FUNDING TOTAL | $5M |
| Seed, 2007 Dick Parsons | |
| Series A, 1/07 Dick Parsons New York City Investment Fund Hearst Ventures | $5M |
First30days is self-help site designed to take people through the first 30 days (and beyond) of major life changes, such as the first 30 days of finding your dream job, starting a new business, buying a home, being pregnant, or getting a divorce.
The site plans to make money with ads and sponsorships targeted at each life change—stroller ads for people looking at how to deal with pregnancy or being a new parent pages, banking ads for people contemplating starting a new business.
Before founding First 30 Days, Ariane de Bonvoisin worked as a corporate strategist/VC at Bertelsmann, Sony, and Time Warner. At Time Warner, she worked directly for former CEO Dick Parsons, who personally put up the seed money for First30days.
This video was originally posted on Beet.TV
Added: 8/25/08Due out in March 2008, First30Days will introduce a Facebook application where you can select which types of changes you are going through, get tips sent to your Facebook feed, and post a bar chart that shows how many people on Facebook (who have loaded the app) are going through breakups, starting a job, or going through some other change.
Visitors are encouraged to sign up to get a daily e-mail with a different tip about the particular change they are going through. Each life change has its own section on the site, with Top 5 Things to Do, expert interviews, daily news and blog posts from across the Web on that topic, a daily tip, community Q&A, shared wisdom from readers, and links to relevant books, websites, magazines, movies, music, and more experts. There is also a weekly podcast called Change Nation that features interviews with celebrities about how they deal with change.
