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Exit

Closed Date8/2013

General Information

Offices

lewes, USA
16192 costal hwy
lewes, DE, 19958
USA

Funding

TOTAL $50k
FUNDING TOTAL $50k
Seed, 6/2010
$50k

Competitors

Tags

Explore.To Yellow Pages Closed down August, 2013

Explore.To Yellow Pages

Explore To, (http://www.explore.to) is a unique Local Search Engine/IYP, (Internet Yellow Pages) proposition with over 17m businesses listed.

Signals that are used to influence the ranking of search results are a closely guarded secret, though, outside of common local ranking signals such as keyword relevancy, centroid and commercial considerations they use ERI, (Explore To Rank Influencer) and one of those signals is Facebook, “Likes” which appear to have a significant impact on ranking.

In November 2010 the company Explore To LLC acquired Souno.com. Explore.to officially beta launched in August 2011.

In April 2012 Explore.To exited beta with two distinct new products unique to local search. The first was images on business listings from three of the most popular social photo sharing sites, Instagram, foursquare and Flickr. The second was again unique in the local space, using the Klout (http://www.klout.com) API to score users who Tweet about the business and as a way of reviewers verifying their identity and subsequent influence, (Reach, amplification & network impact) for local business reviews.

Recent Milestones

  • Check
    Closed. (8/1/13)
    Posted
  • Dollar
    Explore.To Yellow Pages received $50k in Seed funding. (6/25/10)
    Posted 6/25/10 at 10:59am

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