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General Information

Offices

Ensighten Headquarters
1601 South DeAnza Boulevard
Suite 165
Cupertino, CA, 95014
USA

People

Board Member

Acquisitions

TagMan, 3/2014

Funding

TOTAL $55.5M
FUNDING TOTAL $55.5M
Series A, 9/2012
Volition Capital
Lead Edge Capital
FLOODGATE
The Halo Fund
Eastern Advisors Private Fund
$15.5M
Series B, 1/2014
Insight Venture Partners
$40M

Competitors

Tags

Ensighten

Ensighten’s enterprise data and tag management solutions enable the world’s largest businesses to manage their websites more effectively. With Ensighten’s Agile Marketing Platform (AMP), businesses rapidly execute any marketing initiative, achieve one-to-one marketing and deliver great user experiences.

Ensighten’s proprietary data and tag delivery network and patented technology allow organizations to deploy any vendor tag on any platform or device, using unlimited deployment conditions, while accelerating page performance. Marketers use Ensighten AMP to collect, own and use their onsite, offsite and offline data.

Ensighten AMP processes tag requests from 30,000 Web domains across 150 countries, representing more than $30 billion in ecommerce for top brands that include Brooks Brothers, Capital One, E-Trade, Microsoft, monster.com, Sony Electronics, Staples, Symantec, T-Mobile, United Airlines and Walmart.

Ensighten was founded by CEO Josh Manion in 2009 to solve the complexity of managing third-party marketing services on websites. Since then, Ensighten has been instrumental in establishing the enterprise tag management space. The company moved from Chicago to the heart of Silicon Valley in September 2010, coming out of “stealth” mode and announcing its product, Ensighten Manage, with five customers at the time.

Ensighten’s founders have been leaders in the web analytics industry for over a decade and bring an unmatched depth of experience to address the most difficult enterprise tag management challenges. With its patented technology and team of innovative leaders, Ensighten is now leading the way in enterprise data and tag management.

Recent Milestones

Videos

Screenshots

Ensighten screenshot
Above: Ensighten Manage overview
Uploaded: 5/6/12
Ensighten screenshot
Above: Ensighten Privacy overview
Uploaded: 5/6/12
Ensighten screenshot
Above: Ensighten Activate
Uploaded: 2/14/14

Sources

  1. Ensighten Acquires Rival Tag-Management Firm TagMan (adexchanger.com) [edit]
  2. Ensighten Raises $15.5M Series A Round To Provide Enterprise Tag Management (techcrunch.com) [edit]
  3. Tag Management Company Ensighten Raises $40M More (techcrunch.com) [edit]
  4. Citation Needed [add]
    Revolutionary Tag Management Solution Reshaping the Way Enterprises Manage Tagging (ensighten.com) [edit]
    Ensighten Listed as Gartner “Cool Vendor” (ensighten.com) [edit]
    Increasing Marketer Dependence on Web Tags Fuels 10X Growth at Ensighten (ensighten.com) [edit]
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Last Edited 3/18/14

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