| Category | Mobile/Wireless |
| Employees |
| Sennari Entertainment, 12/08 |
| Series B, 12/08 D.E. Shaw & Co. Bertelsmann Digital Media Investments | $6.25M |
eMotive is a mobile technology company with a legacy of envisioning, developing and providing managed application services for emerging IP communication networks. eMotive’s consumer applications drive new revenue from media communication transactions across mobile and online channels.
RingJam™, the company’s real-time phone-to-phone push media product introduces active social media networking by deploying a “push ringtone” for 3G networks.
The company’s PrizePlay mobile gaming system offers a unique interactive entertainment experience, featuring automated player registration, pay-per-play and tournament gaming, as well as prize catalogs with online prize redemption.
PrizePlay is a group of prize-based games that reward users for purchasing game tokens (game plays) and play skill-based games that offer prizes and promotions. PrizePlay games leverage mobile network connectivity and several telecom-grade components of the Sennari Platform and are offered as PrizePlay™ branded products or as white label solutions for third-party customers.
| Website | emotive.com/ringjam.php |
Ringjam is eMotive’s real time phone-to-phone push ringtone service that makes mobile media more expressive, spontaneous, interactive and rewarding for subscribers.
RingJam users can instantly play their own ringtones on their friends’ phones. The service re-contextualizes ringtones to make them a means for a caller to specifically personalize their phone calls, for the call recipient to discover new content, and for businesses to boost content sales and to establish new forms of revenue generation.
The Sennari Platform is a mobile platform developed for eMotive’s applications. The key functional components of the Sennari Platform are real time capabilities to perform user authentication, serving application-specific content (such as trivia questions and answers) to end users and game elements, virtual currency management, harmonization and expansion of multiple restrictive carrier billing solutions, rewards payouts, and loyalty point programming and management. The services suite also enables the gathering of a multitude of real time end user metrics which are invaluable CRM data. These components are made available to third parties on a managed services basis in support of a wide variety of networked products and business strategies.
