|Description||leading B2B marketing service provider|
Founded in 1991, Direct Marketing Partners (DMP) is a leading B2B marketing service provider, specializing in the IT industry, with a sub-specialty of targeting federal, state and local government. Through the use of multi-touch strategies and unmatched analytics, DMP’s metrics-based approach optimizes lead pipelines to achieve measurable, robust ROI for our clients. Our core competencies include sales lead generation and qualification, direct and channel partner lead pipeline management, and audience acquisition. DMP is based in Sacramento and its clients have included Sun Microsystems, Axway Communications, Ericsson Federal, Inc. and Ingersoll Rand among others.