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PublicNASDAQ:DMAN
Date2/2011
Raised
Post IPO Valuation$245M
Acquired byIBM
Price$440M
Date12/2011

General Information

Websitedemandtec.com
CategorySoftware
Employees350
Founded12/1999
Descriptionmerchandising and trade optimization

Offices

Corporate Headquarters
1 Circle Star Way, Suite 200
San Carlos, CA, 94070
USA
United Kingdom
1 Northumberland Ave
London, WC2N 5BW, GBR

People

President & CEO
Sr. Director of Science, Consumer Products
EVP & CFO
EVP & Chief Customer Officer
Senior Architect

Acquisitions

Total$13.5M
M-Factor, 3/2011
Applied Intelligence Solutions, 1/2011
Connect3 Systems, 2/2009 $13.5M

Funding

Competitors

Tags

DemandTec

DemandTec (NASDAQ:DMAN) connects more than 340 retailers and consumer products companies, providing common tools to transact, interact, and collaborate on core merchandising and marketing activities. DemandTec’s services enable customers to achieve their sales volume, revenue, shopper loyalty, and profitability objectives. DemandTec customers have collaborated on nearly four million trade deals. DemandTec software and analytical services utilize a science-based platform to model and understand consumer behavior. DemandTec customers include leading retailers and consumer products companies such as Ahold USA, Best Buy, ConAgra Foods, Delhaize America, General Mills, H-E-B Grocery Co., The Home Depot, Hormel Foods, Monoprix, PETCO, Safeway, Sara Lee, Target, Walmart, and WH Smith.

Recent Milestones

Videos

Screenshots

Stock Price

Traffic Analytics

Compete

Demandtec

Sources

  1. IBM Buys Retail Forecasting And Merchandising Software Company DemandTec For $440M (techcrunch.com) [edit]
  2. DemandTec to Acquire M-Factor (freshnews.com) [edit]
  3. DemandTec Acquires Assets of Applied Intelligence Solutions, LLC (prnewswire.com) [edit]
  4. DemandTec Completes Acquisition of Connect3 Systems (demandtec.com) [edit]
  5. DemandTec, consumer demand management software co., prices IPO (venturebeat.com) [edit]
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Last Edited 1/6/14

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