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General Information

Websitedataxu.com
Blogdataxu.com/blog
Twitter@dataxu
CategoryAdvertising
Phone857-244-6200
Employees
Founded9/09
DescriptionBuy-side Ad Optimization

Offices

Headquarters
281 Summer Street
Boston, MA, 02210
USA
New York
44 W 28th Street, 8th Floor
New York , NY, 10001
USA
Chicago
549 W Randolph St.
Suite 606
Chicago, IL, 60661
USA

People

President & CEO
Chief Revenue Officer
VP of Marketing
VP of Products
SVP of Engineering
VP of Products
VP of Technology
Advisory Board
Show All People

Acquisitions

MexAd, 1/12

Funding

Tags

ad-platform

DataXu

DataXu provides the leading real-time media management platform for digital advertising campaigns across online, mobile and video channels. With a transformative approach to digital advertising - combining automated media buying, optimization and analytics - DataXu helps brands and their agencies use dynamic ad decisioning intelligence for the highest media effectiveness, better operational efficiencies and unique consumer insights. DataXu’s executive team unites leading executives in digital media with MIT technologists. DataXu is headquartered in Boston, Massachusetts, and is backed by Atlas Venture, Flybridge Capital Partners and Menlo Ventures.

Milestones

Videos

Above:

Why Dynamic Decisioning Matters

Added: 12/30/10

Screenshots

DataXu screenshot
Above: DataXu Home
Uploaded: 1/4/11

Sources

  1. DataXu Acquires Mexad, Europe's Leading Demand-Side Platform (marketwire.com) [edit]
  2. Online Ad Optimization's Dataxu Raises $6M In Stealth Mode (thealarmclock.com) [edit]
  3. TC50 Finalist DataXu Scores $11 Million More For Online Ad Bidding Platform (techcrunch.com) [edit]
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Last Edited 1/15/12

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