CrunchBase is hiring! Check out our open positions →
Register | Login or

General Information

Websitecrowdtap.com
Blogcrowdtap.it/blog
Twitter@crowdtap
CategoryAdvertising
Email
Employees25
Founded3/11
DescriptionInfluencer Marketing Platform

Offices

New York Headquarters
225 Park Avenue South, 16th Floor
New York, NY, 10003
USA

People

CEO, Founder
VP, BD & Strategy
Board Member
investor and board observer
Head of Technology
Director of Marketing

Former People

CFO
VP, Product
VP, Product

Funding

TOTAL $10M
VENTURE FUNDING TOTAL $10M
Seed, 8/09
Mr. Youth
$3M
Series A, 7/11
Foundry Group
GSA Venture Partners
Mr. Youth
$7M

Tags

Crowdtap

Crowdtap is a social marketing platform that finds brands’ most passionate consumers and turns them into peer influencers to drive word of mouth at scale, both on and offline. Brands launch actions to Crowdtap’s member base of over 250,000 “Crowdtappers” as well as integrate their own existing communities from Facebook, Twitter, and CRM databases to drive marketing-specific activities. For consumers, Crowdtap is a fun, social game that lets them gain VIP status, access exclusive content and products, while earning perks and rewards for collaborating with their favorite brands.

Crowdtap was named Mashable’s “Up-and-Coming Social Media Service” of the Year in late 2011 and clients include leading brands such as American Express, Microsoft, Old Navy and Diageo. Headquartered in New York, Crowdtap is funded by The Foundry Group and Tribeca Venture Partners.

Visit Crowdtap.com for more information.

Milestones

Videos

Above:

Introduction to Crowdtap

Added: 3/5/11

Screenshots

Crowdtap screenshot
Above: Crowdtap Sample Survey
Uploaded: 6/17/11

Sources

  1. Crowdtap Raises $7 Million To Help Brands Connect With Their Influential Customers (techcrunch.com) [edit]
  2. Crowdtap Raises $7 Million To Help Brands Connect With Their Influential Customers (techcrunch.com) [edit]
  3. Brand-To-Fan Connector, Crowdtap, Hits $1 Million Revenue With 115,000 Members (techcrunch.com) [edit]
    Brand-To-Fan Platform Crowdtap Expands To Facebook & Mobile, Sees Revenue Soar (techcrunch.com) [edit]
Edit This Page
Last Edited 4/25/12

Revision History RSS Picture

Sharing

Share this page on Twitter or Facebook:
Or copy this code to embed a widget: customize »

TechCrunch Posts TechCrunch Logo Small Picture

External Links

CrunchBase API

Sponsors



Become a Sponsor
Terms of Service | Privacy Policy | Licensing Policy