| Website | criteo.com |
| Blog | blog.criteo.com |
| Category | Advertising |
| Phone | +1 650.320.7645 |
| Employees | 75 |
| Founded | 2005 |
| Description | Personalized Retargeting Ad Network |
| Total | €10M |
| Series A, 4/06 AGF Private Equity Elaia Partners | €3M |
| Series B, 1/08 Index Ventures | €7M |
Criteo enables e-Commerce websites :
- to find visitors again after they have left the site
- to target them individually with personalised dynamic banners
- to get visitors to come back a second time round and convert them into customers
The company is based in France, UK and Italy. Competitors include Aggregate Knowledge, CleverSet, and ChoiceStream.
| Website | criteo.com |
| Tags | recommendation-engine |
Founded in 2005 Criteo specialises in personalised retargeting. Criteo’s clients are typically transactional e-Commerce sites of all sizes across many verticals.
Criteo’s technology enables the retargeting of users who have left a retailer’s site with dynamic banners containing product specific information generated automatically in real time for each individual user. The content of each banner will depend on the behaviours exhibited by a user on his previous visits to an e-Commerce site.
These solution greatly increases customer retention and loyalty and can also be integrated as an on-site solution to increase conversion rates and average basket value. Criteo’s technology is plug and play and very simple to integrate; thus completely reducing any financial of resources requirements or any need for the use of highly technical expertise.
Criteo serves millions of personalised banners on a daily basis with a goal to become the leader in personalised retargeting on the Internet.
