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General Information

Websiteconvertmedia.com
Twitter@ConvertMedia
CategoryAdvertising
Emailinfo@convertmedia...
Employees20
Founded2007
DescriptionMedia buying platform - RTB ad exchanges

Offices

ConvertMedia
5 Shoam Street
7th Floor
Ramat Gan, 52510, ISR
ConvertMedia
33 W 17th Street
Suite 200
New York, NY, 10011
USA

People

Founder, CEO
Founder
VP R&D
Board Member

Funding

VENTURE FUNDING
Angel, 1/2007
Series A, 9/2010
Spark Capital

Tags

ConvertMedia

New York-based ConvertMedia, previously ContextIn, is a revolutionary display media buying platform for performance driven marketers. Founded in 2010, ConvertMedia uses novel pattern recognition algorithms to enhance online advertising performance. Unlike conventional demand-side platforms that must be supplied with predetermined audience criteria, ConvertMedia uses an automated discovery engine to identify user groups, based on hundreds of non-traditional attributes, with the highest probability of response - and to price and buy placements accordingly. The result is dramatically higher ad performance, optimized costs (CPM, CPA or CPC), and capture of previously untapped audiences.

Some of the web’s leading brands are transforming their ad buying model with ConvertMedia, including Capital One, Microsoft, Swarovski, Kellogg, Subway, YouTube and more.

ConvertMedia is a privately held company headquartered in New York City with R&D in Tel Aviv.

Recent Milestones

Videos

Screenshots

Sources

  1. Citation Needed [add]
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  3. ContextIn selected as finalist in Plugg.eu (plugg.eu) [edit]
    ContextIn selected to participate in Israel Web Tour (techcrunch.com) [edit]
    Citation Needed [add]
    Citation Needed [add]
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Last Edited 11/13/13

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