|Description||email marketing services|
ContactLab has been a market leader in digital direct marketing since 1998 with its own SaaS platform for email campaigns, sms and push notifications. Over the last years it has acquired over 1000 clients. The company, led by Massimo Fubini, has built and consolidated a unique offering, integrating its outbound messaging technology with value-added services to maximize customer engagement through digital direct marketing to generate measurable business results. Email marketing is a business driver with a real and significant impact on sales, both for ecommerce and in physical stores. By integrating its design, planning, execution and analytical expertise ContactLab’s strategic approach sees digital direct marketing as a digital contact channel aimed at actively involving clients through punctual, relevant and personalized communications in a multi- and omni-channel perspective. ContactLab has also developed NewsletterMonitor, an innovative benchmarking platform to give companies an insight into email marketing campaigns being run by their competitors.
ContactLab | e-mail & e-marketing evolutionAdded: 1/31/13