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ClearSaleing

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Founded in 2006, ClearSaleing, Inc. provides advertising portfolio management technology that helps marketers identify ways to more effectively and profitably allocate ad spend across a complex mix of online advertising investments.

ClearSaleing’s platform enables true attribution management through our patent-pending Purchase Path technology. Purchase Path accurately attributes profit and ROI across the multiple marketing touch points that contribute to and influence a sale.

In addition, ClearSaleing is a thought leader in the growing scientific field of attribution management and founder of the Attribution Management Forum, the profession’s e-community for interactive marketers.

ClearSaleing’s unique ability to give marketers telescopic insight into their online ad investment is attracting major brand customers, such as American Greetings and Nationwide Insurance.

Milestones

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• 
  ClearSaleing added Daniel Bates as VP, Client Solutions. (10/1/10)
  Posted 1/25/11 at 4:08pm
• 
  ClearSaleing added F. Ryan Memmelaar as Chief Technology Officer.
  Posted 1/26/10 at 3:49pm
• 
  ClearSaleing added Luke D. Tuttle as Chief Information Officer.
  Posted 1/26/10 at 3:48pm
• 
  ClearSaleing added Randall K. Smith as President & Chief Operating Officer.
  Posted 1/26/10 at 3:47pm
• 
  ClearSaleing added Michael A. Lanese as Chief Executive Officer.
  Posted 1/26/10 at 3:47pm
• 
  ClearSaleing received $3.75M in Series C funding. (1/26/10)
  Posted 1/26/10 at 2:22pm via paidcontent.org
• 
  ClearSaleing was acquired by GSI Commerce. (1/10/11)
  Posted 1/11/11 at 5:25am via paidcontent.org

Videos

Screenshots

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Sources

1. GSI Commerce Buys Ad Analytics Firm ClearSaleing (paidcontent.org) [edit]
2. ROI Monitor ClearSaleing Closes $3.75 Million Third Round; Ex-MSFT Bell Joins The Board (paidcontent.org) [edit]