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General Information

Websitecauses.com
Blogexchange.causes.com
Twitter@causes
CategoryConsumer Web
Employees
Founded9/06
DescriptionFacebook Application

Offices

Headquarters
88 Kearny St., Suite 2100
San Francisco, CA, 94018
USA

People

Co-Founder
Chief Operating Officer
VP, Business Development and Sales
VP Engineering
Co-Founder
Investor
VP Product

Former People

Nonprofit Director
Software Engineer
VP Operations

Funding

Total$16.4M
Series A, 1/07
Founders Fund
Scott Banister
Hadi Partovi
Ali Partovi
$2.35M
Series B, 3/08
Founders Fund
$5M
Series C, 10/10
New Enterprise Associates
Founders Fund
$9M

Competitors

Tags

Causes

Causes, launched in May 2007, is applying viral principles to altruism and social causes. The company was founded by Sean Parker and Joe Green and is designed to help social causes - charities, religions, political parties and candidates, etc.

Whenever someone creates a cause or joins one, it shows up in their news feed for their friends to see. Information about the cause is also included in the profile itself, including total amount raised by that user and new users recruited.

There’s a multi level marketing approach, too. Any money donated by other users you’ve recruited is also included in your “money raised” total. Gaining status by recruiting members and getting donations will be a big incentive for users to not only join a cause that they feel strongly about, but will also get them to participate on an ongoing basis.

In its first year, Causes registered 12 million users who had supported 80,000 non-profit causes worldwide. And $2.5 million had been raised for 19,445 different 501(c)(3) charitable organizations.

The company that delivers Causes is called Project Agape.

Milestones

Videos

Screenshots

Products

Facebook Causes App

Websiteapps.facebook.com/causes
StageLive
Launch DateMay, 2007
Tags charity, philanthropy
Causes screenshot
Above: Facebook Causes App Screenshot -- #1
Uploaded: 2/5/08

MySpace Causes App

Websitemyspace.com/causesapp
StageLive
Launch DateMarch 13, 2008
Deadpool DateNovember 6, 2009
Tags non-profit, giving, philanthropy, charity, social

Formerly and application on Facebook, Causes has extended to MySpace.

Traffic Analytics

Quantcast

Livegraph

Compete

Causes

Sources

  1. Project Agape, formerly known as Philotic, raises $2.35M, for good causes (venturebeat.com) [edit]
  2. Project Agape Raises $5 Million Second Round For Online Social Activism (paidcontent.org) [edit]
  3. Causes Raises Another $9 Million To Help Spread Philanthropy Online (techcrunch.com) [edit]
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Last Edited 1/27/12

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